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On this episode of Marketing Takes, we discuss Facebook marketing vs Instagram marketing. We'll be going over which platform is best for businesses that are just starting out, which platform is more important, what each platform means for your social media marketing efforts, & MORE!
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3zJGAHx
Are Facebook Instant Articles a good move for your business? In this podcast episode, we're telling you what are Facebook Instant Articles, how do Facebook Instant Articles work & how to get started with Facebook Instant Articles in 2021. Listen now to learn more!
What are Facebook Instant Articles and what do you need to know about them as a business owner?
Well, the reason Facebook users find them so ideal is because when you tap on a Facebook Instant Article, the article loads...well, instantly.
And that is opposed to an article that leads to a regular external website.
So today, we’ll be talking about Facebook Instant Articles, the pros and cons of them and how to get started with them.
➡ Check out our blog: https://bit.ly/2TA0LFx
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3h6asHr
Instagram Stories are posted and seen by millions of people everyday. But how can you utilize them for your business? Today, we'll be going over Instagram Stories for small businesses, how to use Instagram Stories for business in 2021, and Instagram Stories tips to boost your engagement.
Did you know that 500 million people use Instagram Stories every day?
And that 58% of people say they have become more interested in a brand or product after seeing it in Stories?
We’re sure you’ve interacted with Stories yourself, either viewing or posting them.
And you may think, “Well, that’s nice, but how can I use Stories for MY business?”
We’re so glad you asked! Because today, we’ll go over some strategic ways to use Instagram Stories for small businesses.
➡ Check out our blog: https://bit.ly/3wE4FLD
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3h6asHr
What is the Facebook ads quality score? How does it impact your Facebook advertising efforts? In this podcast episode, we'll be giving a full explanation of Facebook's ad relevance diagnostics, how the platform determines Facebook ad quality, Facebook optimization tips, & MORE!
The Facebook Quality Ranking Score - what is it
How does it impact your ads? And how can you tweak your efforts to get the best score possible?
Facebook uses these rankings to determine how your ad compares to other advertisers serving ads to the same audience.
If you’ve listened to some of our other Facebook episodes before, then you know that Facebook can’t serve every ad to every person, within a given targeted audience.
Facebook has to make a decision on which ads it’s going to serve to which person.
Having higher ranking scores than your competitors will help Facebook decide to deliver your ad instead of theirs.
This is why having higher ranking scores generally lowers your cost per 1000 impressions (CPM) and cost per click (CPC).
So now let’s go over each of these scores individually.
➡ Check out our blog: https://bit.ly/3upcOlH
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://www.lyfemarketing.com/digital-marketing-services/social-media-advertising-services/
It's much easier to grow your Facebook page once you understand your Facebook analytics. I'll be walking you through, step-by-step which Facebook analytics are most important in 2021. Make sure you listen to the entire episode because there are some Facebook page analytics you don't want to miss.
➡ Check out our blog: https://bit.ly/3i3dSJH
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3h6asHr
Let's talk about Facebook advertising targeting & how you can reach your exact audience in 2021. Of course, Facebook advertising can generate GREAT results for your business. I'll explain every Facebook ads targeting option, how to reach your Facebook audience, & how to improve in 2021!
We helped an eCommerce client generate 281 purchases for a total conversion revenue of over $10,000 using Facebook ads.
Now you may be saying, “That’s great, but I’ve tried Facebook ads and have not had good results.”
Or maybe, you’ve looked into Facebook ads targeting and it just feels overwhelming.
When our newer clients come to us with similar sentiments, we analyze their ad account and usually find that their targeting is off.
You could have a great ad with an awesome offer, but if you’re delivering it to the wrong people, you’re not going to get anywhere with it.
Plus, a lot of our clients are often unaware of some of the powerful targeting options that Facebook provides!
So in this episode, we're going to walk you through all of the targeting options Facebook has, how to use them, and which targeting options we gravitate towards the most here at LYFE.
➡ Check out our blog: https://bit.ly/3ukDZy7
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3zJGAHx
Making an engaging and cohesive business social media feed is easier than you think, and we're here to tell you how to do it. Listen now to learn how to create social media feeds, easy ways to develop your social media branding, & business graphic design tips to help your following grow!
Ever look at someone’s Instagram and feel really impressed with how well-put-together their feed is?
Ever wonder if that’s something you can achieve for your social media graphics?
Your business’ social pages are essential for your organic growth.
And, having eye-popping visuals on your feed can keep your followers attracted and engaged with your posts.
It just so happens, and achieving a high-end-looking social feed doesn’t have to be a complicated process.
So in today’s LYFE business graphics guide, we’re going to show you how to create a theme for business social feed.
➡ Check out our blog: https://bit.ly/3wq2ATK
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3h6asHr
Wondering how much it costs to advertise on Instagram? It's a big platform with even bigger advertising opportunities. In today's episode, we'll be going over Instagram advertising costs and dig even deeper by giving you advice on how to lower your Instagram ads cost.
Our agency was able to help generate over 280 purchases for our client, in response to their Instagram ads.
They also generated over 450,000 impressions and $10,000 worth in conversion value!
If you are interested in learning about the cost to advertise on Instagram so you can achieve results like this, then keep listening.
Because today, we’re going to cover everything about the cost to advertise on Instagram.
➡ Check out our blog: https://bit.ly/344Kj25
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3h6asHr
Contact us: https://bit.ly/3hgnFNO
Facebook ads vs Google ads, which one is better? Welcome to our new series where we'll be discussing the pros/cons of digital marketing channels and strategies! Today, we'll be talking about Facebook Ads vs. Google Ads, and which one is the BEST advertising platform for businesses.
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
Contact us: https://bit.ly/3zJGAHx
There's a NEW Google algorithm update coming soon, and we're here to tell you everything you need to know about it. Listen now for a breakdown of the new Google algorithm update, how page experience works as an SEO ranking factor, how to improve your rankings on Google, and MORE!
Your SEO rankings may increase or decrease based on this new Google algorithm update.
According to Google, they will begin using page experience as a part of their ranking systems beginning in mid-June 2021.
So in this episode, we will uncover what exactly this means so your website isn’t penalized and loses rankings.
Instead, you’ll be able to use this update to move up the rankings past your competitors.
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
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