Sign up to save your podcasts
Or
Share MacVoices #24050: TV+Talk - A Deep Dive Into Apple TV+ Strategy
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
MacVoices #24050: TV+Talk - A Deep Dive Into Apple TV+ Strategy
In this edition of TV+ Talk, Charlotte Henry and Chuck Joiner look at the strategies streaming services, Apple TV+ in particular, are using in choosing their programming. Sports, original content, major video franchises, and back catalogs are all in the mix as our viewing options and habits evolve. With only so much time to watch and so many dollars to pay, how are (and should) viewers choose? Charlotte and Chuck discuss their decisions.
Show Notes:
Chapters:
0:00:18 New Year Greetings and Catching Up
0:02:11 Importance of catalog vs. new content on streaming platforms
0:04:08 Comfort TV and the popularity of catalog shows
0:11:22 Shifting Viewing Habits: YouTube on Smart TVs
0:13:18 Apple TV+ vs. Other Platforms: Pros and Cons
0:16:33 Apple's Documentary on Lionel Messi and MLS Coverage
0:19:49 Leveraging Resources: Investing in Expansion
0:20:36 Apple's strategic position and the future of streaming services
0:23:13 Challenges of discoverability and awareness in streaming platforms
0:25:40 Apple's unexpected success with the Lionel Messi documentary
0:26:29 The need for effective advertising and promotion of Apple TV Plus content
0:28:28 Noel Fielding and British Humor on Apple TV Plus
0:34:09 Apple's Success in Awards Season
0:37:17 Killers of the Flower Moon's Impressive Academy Award Nominations
0:42:53 Apple's Potential Content for Vision Pro
0:44:37 Where to Find Chuck and Charlotte Online
Guests:
Charlotte Henry is a media junkie, covering how Apple is not just a revolutionary tech firm, but a revolutionary media firm. She is based in London, writes and broadcasts for various outlets, and is the author of Not Buying It, an examination of fake news. You can find her on her The Addition blog, her podcast, in her The Addition newsletter on substack, and on Twitter, Facebook, Instagram and TikTok.
Links:
FlixPatrol - TOP 10 on Streaming in the United States on February 6, 2024
https://flixpatrol.com/top10/streaming/united-states/
Most Popular Lists - Most Popular TV (English) - February 4, 2024
https://www.netflix.com/tudum/top10/most-popular/tv
Netflix: Users spent 812 million hours watching The Night Agent
https://www.bbc.co.uk/news/business-67688722
Guests:
Support:
Become a MacVoices Patron on Patreon
http://patreon.com/macvoices
Enjoy this episode? Make a one-time donation with PayPal
Connect:
Web:
http://macvoices.com
Twitter:
http://www.twitter.com/chuckjoiner
http://www.twitter.com/macvoices
Mastodon:
https://mastodon.cloud/@chuckjoiner
Facebook:
http://www.facebook.com/chuck.joiner
MacVoices Page on Facebook:
http://www.facebook.com/macvoices/
MacVoices Group on Facebook:
http://www.facebook.com/groups/macvoice
LinkedIn:
https://www.linkedin.com/in/chuckjoiner/
Instagram:
https://www.instagram.com/chuckjoiner/
Subscribe:
Audio in iTunes
Video in iTunes
Subscribe manually via iTunes or any podcatcher:
Audio: http://www.macvoices.com/rss/macvoicesrss
Video: http://www.macvoices.com/rss/macvoicesvideorss
View all episodes
By Chuck Joiner
4.4
1111 ratings
In this edition of TV+ Talk, Charlotte Henry and Chuck Joiner look at the strategies streaming services, Apple TV+ in particular, are using in choosing their programming. Sports, original content, major video franchises, and back catalogs are all in the mix as our viewing options and habits evolve. With only so much time to watch and so many dollars to pay, how are (and should) viewers choose? Charlotte and Chuck discuss their decisions.
Show Notes:
Chapters:
0:00:18 New Year Greetings and Catching Up
0:02:11 Importance of catalog vs. new content on streaming platforms
0:04:08 Comfort TV and the popularity of catalog shows
0:11:22 Shifting Viewing Habits: YouTube on Smart TVs
0:13:18 Apple TV+ vs. Other Platforms: Pros and Cons
0:16:33 Apple's Documentary on Lionel Messi and MLS Coverage
0:19:49 Leveraging Resources: Investing in Expansion
0:20:36 Apple's strategic position and the future of streaming services
0:23:13 Challenges of discoverability and awareness in streaming platforms
0:25:40 Apple's unexpected success with the Lionel Messi documentary
0:26:29 The need for effective advertising and promotion of Apple TV Plus content
0:28:28 Noel Fielding and British Humor on Apple TV Plus
0:34:09 Apple's Success in Awards Season
0:37:17 Killers of the Flower Moon's Impressive Academy Award Nominations
0:42:53 Apple's Potential Content for Vision Pro
0:44:37 Where to Find Chuck and Charlotte Online
Guests:
Charlotte Henry is a media junkie, covering how Apple is not just a revolutionary tech firm, but a revolutionary media firm. She is based in London, writes and broadcasts for various outlets, and is the author of Not Buying It, an examination of fake news. You can find her on her The Addition blog, her podcast, in her The Addition newsletter on substack, and on Twitter, Facebook, Instagram and TikTok.
Links:
FlixPatrol - TOP 10 on Streaming in the United States on February 6, 2024
https://flixpatrol.com/top10/streaming/united-states/
Most Popular Lists - Most Popular TV (English) - February 4, 2024
https://www.netflix.com/tudum/top10/most-popular/tv
Netflix: Users spent 812 million hours watching The Night Agent
https://www.bbc.co.uk/news/business-67688722
Guests:
Support:
Become a MacVoices Patron on Patreon
http://patreon.com/macvoices
Enjoy this episode? Make a one-time donation with PayPal
Connect:
Web:
http://macvoices.com
Twitter:
http://www.twitter.com/chuckjoiner
http://www.twitter.com/macvoices
Mastodon:
https://mastodon.cloud/@chuckjoiner
Facebook:
http://www.facebook.com/chuck.joiner
MacVoices Page on Facebook:
http://www.facebook.com/macvoices/
MacVoices Group on Facebook:
http://www.facebook.com/groups/macvoice
LinkedIn:
https://www.linkedin.com/in/chuckjoiner/
Instagram:
https://www.instagram.com/chuckjoiner/
Subscribe:
Audio in iTunes
Video in iTunes
Subscribe manually via iTunes or any podcatcher:
Audio: http://www.macvoices.com/rss/macvoicesrss
Video: http://www.macvoices.com/rss/macvoicesvideorss
More shows like MacVoices Video
View all
Coverville: The Cover Music Show (AAC Edition)
747 Listeners
Mac Geek Gab — Apple Tips, Tricks, and Troubleshooting
829 Listeners
MacCast - For Mac Geeks, by Mac Geeks
807 Listeners
MacVoices
33 Listeners
The Context Machine
87 Listeners
Mac OS Ken
893 Listeners
Mac Power Users
1,287 Listeners
This Week in Tech (Video)
255 Listeners
MacBreak Weekly (Video)
331 Listeners
Gig Gab - The Working Musician's Podcast
47 Listeners
Business Brain – The Entrepreneurs’ Podcast
45 Listeners
Background Mode
10 Listeners