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Listen in on TMU’s Magazine Production & Publishing class in Spring 2022…

In this second episode in a 3-part series about magazines, meet Lonelle Selbo, publisher and designer of LIFE AU LAIT Magazine, a digital publication serving Prince Edward County (PEC), Ontario, Canada. In this conversation, Lonelle explains her magazine’s origin story, why digital is the right format for her publication and the way she’s adapted to help local businesses promote themselves during the pandemic. Lonelle defines maximalism and how she embraces it in the design of LIFE AU LAIT Magazine. She also explains how she uses rules in her creative process, specifically focusing on the criteria of intentionality and usefulness. Lonelle shares where she thinks the future of magazine content is headed and shares future plans for her magazine. Also, Diana shares her big idea for the future of the magazine industry… a collaboration is very possible and you’re hearing it here first! Finally, insights about the power of listening emerge and remerge throughout the conversation. 

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