Everyone and their mommmm are talking about Jessi Jean and The Yap Challenge. She did over $1M on her first launch, then 5x'd it in a few weeks up to $7M. INSANE RESULTS!!! And it makes sense because she built a Million-Dollar Movement. In this episode of Main Character Marketing, we look at what she did to take over her industry, why it's working so dang well, and how YOU can use the same methods to get insane results.

*Note - She did 7M in ~60 days. She did ~5M in her second launch. In this episode, I misspoke on 7x'ing her second launch. She 7x'd TOTAL.*

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Join Take Over Your Industry Here & strengthen your brand to #IconStatus, solidify YOU as the Industry Icon, and 10x'ing the magic you are KNOWN for through 4 trainings, a brand activation, and ICON IDENTITY meditation.

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✉️Join CTRL+ALT+CONVERT here and get weekly insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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💻Learn more about my messaging and sales services or read the blog.

Listen - as a copywriter, your messaging is important. How you talk about your offers in real life, online, in your sales pages, ads, content...IS important. But it's also ever-evolving! Meaning, when you wait for pErFeCt messaging to land...you miss out on all the sales + clients who just want the thing you're doing, even with messy messaging! In this episode of Main Character Marketing, learn how "good" messaging is holding you back -- and what to do about it!

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Join Take Over Your Industry Here & strengthen your brand to #IconStatus, solidify YOU as the Industry Icon, and 10x'ing the magic you are KNOWN for through 4 trainings, a brand activation, and ICON IDENTITY meditation.

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Become an INDUSTRY ICON to build your million-dollar movement, become the industry standard, and triple your income.

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✉️Join CTRL+ALT+CONVERT here and get weekly insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

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💻Learn more about my messaging and sales services or read the blog.

Welcome back, my lovelyyyyy!!! Omg hiii! It's been a WHILE, I know. I took a podcasting break, and in this episode of Main Character Marketing, you'll learn why + how it serves YOU. Chat soon!! xoxo

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Become an INDUSTRY ICON to build your million-dollar movement, become the industry standard, and triple your income.

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✉️Join CTRL+ALT+CONVERT here and get weekly insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

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💻Learn more about my messaging and sales services or read the blog.

Most marketing "leaders" teach you how to create a freebie to grow your email list...then never tell you what to actually do once you get subscribers. Yeah, fk that nonsense. In my world - we create dream lead magnets with an intentional email sequence funnel to turn new subscribers into paying clients within the first week of joining your email list. In this episode of Main Character Marketing, we're talking through 5 examples of different lead magnets pushing to different offers in incredibly different industries with (obvi) different ideal clients. These examples include online storefronts, coaches, done-for-you service providers, coffee shops, and course creators. Listen to this episode of Main Character Marketing to learn exactly how to create a lead magnet sequence that converts email subscribers through proper email marketing.

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Get my Social-Free Email Templates here and write your lead magnet sequence in one day!

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Book your Subscribed To $OLD sequence, and I will write your fast-action lead magnet sequence to turn new subscribers into paying clients.

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This is the relevant IG post to see some of these examples on paper.

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✉️Join CTRL+ALT+CONVERT here and get my industry insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

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💻Learn more about my messaging and sales services or read the blog.

So many people are teaching that "freebies" only grow your list with people who never want to pay you. "cheap clients". "freebie seekers." Which is simply...not true. The reason people aren't paying you after signing up for your lead magnet is NOT because they don't want to spend money. It's because your lead magnet was designed to sign new subscribers, not clients. (yeah, there's a big difference, and others simply aren't teaching this.) In this episode of Main Character Marketing, learn how to create a lead magnet for dream clients (vs subscribers) and what to implement on the backend automations so it ACTUALLY converts. Listen to this episode of Main Character Marketing to turn new email subscribers into paying clients with a high-converting lead magnet and new subscriber email sequence.

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✉️Join CTRL+ALT+CONVERT here and get my industry insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

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Book your 1:1 Telegram Power Hour

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Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

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💻Learn more about my messaging and sales services or read the blog.

As much as I don't love bro-marketers or the sleazy push-marketing they preach...there are some marketing strategies that have simply worked for decades, and won't stop anytime soon. In this episode of Main Character Marketing, we're diving into seven marketing tips that work - no matter what industry, offers, or business you have. AND I'm telling you where the bro-marketers got it wrong, and how to avoid the hustle-culture they push while building a sustainable business you enjoy. Listen to this episode of Main Character Marketing to learn these 7 marketing trends that convert fast af, why they work, and how to bring them into your business for bigger results.

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✉️Join CTRL+ALT+CONVERT here and get my industry insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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Get My Social-Free Funnel Email Templates Here!

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

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Listen to episode 110: How To Write A Call To Action

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Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

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💻Learn more about my messaging and sales services or read the blog.

When two soul sisters in the online business world come together IRL...this is the training you get. In this episode of Main Character Marketing, I joined Madi Maple, Personal Brand & Confidence Mentor, on her living room couch to yap about the industry insight no one else is talking about (or at least providing solutions for). Listen to this episode of Main Character Marketing to get our take on boring pitches, outdated industry advice (that may not be as "wrong" as we think), and more on doing online business as a confident af leader.

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✉️Join CTRL+ALT+CONVERT here and get my industry insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

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Connect with Madi Maple:

Listen to Breaking Butterfly

Follow on Instagram

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Get My Social-Free Funnel Email Templates Here!

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

------------

Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

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💻Learn more about my messaging and sales services or read the blog.

When you're looking to invest in your business - whether that be business coaching, mentorship, services, or resources...YES, it's important to know they GET results. But something no one is talking about is how important it is to know how they treat the people THEY pay and the containers THEY are in. In this episode of Main Character Marketing, we're talking about the truth behind multi-million dollar teams, coaches who think they sh/t don't stink, and LeAdErS who never take their own medicine. Listen to this episode of Main Character Marketing to learn how to find GOOD coaches, mentors, and service providers who run ethical businesses.

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Get My Social-Free Funnel Email Templates Here!

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

------------

Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

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✉️Join CTRL+ALT+CONVERT here and get my industry insight on what is and is NOT working within your messaging & marketing to position YOU as the only one your clients pay.

💻Learn more about my messaging and sales services or read the blog.

Welcome to the very first episode of the rebrand: Main Character Marketing. In this episode, you'll hear about an IRL conversation I had in Las Vegas with a videographer about turning his local business into a profitable remote strategy. As he's headed out of the country to travel, we created a brand new offer suite that felt fun af for him AND talked all things business, marketing, and sales so he felt READY to go get that bag. Listen to this episode of Main Character Marketing to learn the top 3 downloads I had during this chat that you'll use to step into your Main Character Marketing energy for 2026 & beyond.

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Get My Social-Free Funnel Email Templates Here!

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

------------

Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.

💻Learn more about my messaging and sales services or read the blog.

It would be WILD of me, as a sales + email copywriter, to never share about my email marketing strategy + results. Open rates? Click rates? Sequences? Strategies? In this episode of Sell Like A Copywriter, get a behind-the-scenes look at my email backend, the results I get, and the goals I am committing to, as a go-first business owner.

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Get My Social-Free Funnel Email Templates Here!

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Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients.

------------

Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails.

------------

✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.

💻Learn more about my messaging and sales services or read the blog.