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Main Character Marketing
Main Character Marketing episodes
- 135: Over-explaining = More Confusion + Less $$$
You might think more words = more clarity, but too much explanation loses and confuses your audience. In this episode of Sell Like A Copywriter, we'll discuss what over-explaining in your copy and messaging looks like, why it's so common, and how to simplify your messaging for more clarity and sales.
Click here to book your Spooky Sales Page Audit if you are a creative soloprenuer with at least one active sales page, and you want quick, specific, and actionable tips to enhance your sales page to double your results in less than an hour.
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
7 min - 134: Copy Audits Vs DFY Copywriting
As a soloprenuer, deciding when and what to outsource can feel challenging. Do you outsource socials? Emails? Onboarding? Graphics? Copywriting? Most of the time, a copywriting audit will serve you and your business MUCH better than outsourcing done-for-you copywriting. In this episode of Sell Like A Copywriter, learn the differences between DFY copy and copy audits so you can make the best decision for your messaging and offers.
Click here to book your Spooky Sales Page Audit if you are a creative soloprenuer with at least one active sales page, and you want quick, specific, and actionable tips to enhance your sales page to double your results in less than an hour.
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
6 min - 133: 5 Spooky Season Sales Prompts for Quick Cash
It's my favorite season - spooky season! Let's get you a quick cash influx so you can buy full-size candy bars and be the favorite neighbor around! In this episode, get 5 spooky season sales prompts with multiple examples so you can sell simpler, in a fun way.
Click here to apply for DFY copywriting
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
5 min - 132: Stop Making Your Sales Page A Dirty Little Secret
If you read your sales page and think: "UGH. Well at least that's done..." But you're kinda embarrassed to share it because it doesn't do your offer justice, sound authentically like YOU, and lead to new clients and customers on a consistent basis, your sales page is a dirty little secret rather than a solid marketing asset that gets results. In this episode of Sell Like A Copywriter, we talk about taking your sales page from dirty little secret to ➡️ your easiest sales rep for simple cash influxes.
Click here to book your Spooky Sales Page Audit if you are a creative soloprenuer with at least one active sales page, and you want quick, specific, and actionable tips to enhance your sales page to double your results in less than an hour.
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
8 min - 131: Journal Prompt for Getting Un-Stuck
Have you ever felt stuck in a sticky situation...and you don't know what to do next or where to go from here? Me, too. In this episode, learn my favorite journal prompt and practice for getting unstuck and turning no-fun circumstances into enjoyable opportunities!
Click here to apply for DFY copywriting
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
12 min - 130: Build A Unified Business (Sermon Studies for Business Owners)
We're starting a fun new series called Sermon Studies for Business Owners. These are curated, short Sermon Studies for you based on a sermon from our pastor, and will dive into God's Word to see how this scripture applies to our online businesses.
If you believe in God and want to continue building an aligned business - you are going to freaking adore this series - and if you don't necessarily believe in God - or if you aren't too sure one way or another - that's okay, you will be able to apply our challenge at the end of this episode to your business for radical transformation, too!
Think of these episodes as the freaking cherries on top of this podcast - and come back to them as often as warranted.
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Listen to the full non-business sermon by clicking here!
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
7 min - 129: Transparent and Vulnerable Launch Breakdown
Over the last couple of months, you've seen me sell and launch Sell Like A Copywriter - The Group Program. In this episode, you'll learn my launch goals, wins, regrets, and changes so you can leave this episode with the confidence and strategy to launch your offer and see it through!
Click here to apply for DFY copywriting.
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Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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Mentioned Resources:
Episode 113: The Disadvantage of Social Media Marketing
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
12 min - 128: Email Marketing for Small Businesses
Email marketing may not sound like the most exciting thing on your to-do list, but trust me, when you do it right, it's a game-changer. The key? It's all about using specific messaging that truly connects with your audience. So, if you've ever felt like your emails are just getting lost in the sauce, stick around because I'm about to share some tips that will help you turn those subscribers into loyal customers and you'll leave this episode ready to write some easy emails that sell.
Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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Mentioned Resources:
Episode 105: Start or Re-Engage Your Email List
Episode 106: 3 Email Copywriting Tips
Episode 108: Launch With Email Marketing
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
11 min - 127: Messaging Magic - The Group Program Logistics and Intentionality
Every single second of Sell Like A Copywriter - The Group Program is intentional. The live calls, copywriting classes, messaging feedback, audits, reminders, and Telegram group access all have SPECIFIC reasons they are included. In this episode of Sell Like A Copywriter, learn the logistics within this program and the WHY intentionality behind them.
Are you ready to master simple selling through specific messaging? Messaging Magic turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
11 min - 126: Simple Sales Funnel Strategies
If you've ever felt overwhelmed by the idea of setting up a sales funnel or wondered if a sales funnel strategy is really necessary for your business, this is for you. You'll learn what a sales funnel really is, what to avoid, and how to create a sales funnel strategy that feels good and converts so you can leave this episode with a simple sales funnel strategy for your business!
Are you ready to master simple selling through specific messaging? Sell Like A Copywriter - The Group Program turns you into the best copywriter for your business so you can help more humans and make more money.
This is for you if you are a creative online business owner with at least one live offer ready to go all-in on transforming your copywriting skills in this 10-week program.
Click here to learn more about becoming the best-fit copywriter for your business so you can sell more offers, sign more clients, and make more money.
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Mentioned Resources:
Episode 115: How to Write a Call-To-Action
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✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.
💻Learn more about my copywriting services or read the blog.
17 min
About Main Character Marketing
From the publisher's feed
Are you a creative business owner who wants to write stand-out marketing that sells your unique offers all day, every day?
Ever wish you could write your sales page, emails, or content in ways that feel so good and make you dumbbbb money…without ripping all your lashes out?
Welcome to Main Character Marketing, the podcast that will shake up your marketing game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and make more money with copy that's as bold and unique as your offers.
My online career started as a (slightly) humble blog writer in 2019 which quickly led to discovering my knack for writing money-making sales pages, emails, content, and ads. Before that, I was focused on IRL clients in the health and wellness spaces. Hundreds of clients later, I had an epiphany: no one can sell your offers like you can. You don't need to outsource your marketing to see amazing results. With the right strategies, you can write copy that's authentic to your voice and compels your community to take action.
I've mastered the art of creating A++ marketing and copywriting that sells unique offers – and now I want to help you become the best-fit main character marketer for your business.
This podcast is your go-to resource if you're a course creator, coach, or service provider ready to master simple selling through specific messaging. You've got a lot to say, and I'm here to help you say it in a way that sells.
This podcast answers questions like:
🍒How do I become a better copywriter?
🍒How to I get better at online marketing?
🍒How to write a sales page?
🍒How to market like an industry leader?
🍒How to get good at email marketing?
🍒What types of marketing should I focus on?
Tune in weekly for simple yet powerful marketing and copywriting tips and actionable strategies designed to help you write quicker, feel more confident in your copy, and see tangible results from your work. Each episode is rooted in playful, confidence-boosting vibes so you learn how to master the art of easy and effective copywriting without boring and outdated information.
Subscribe to Main Character Marketing wherever you listen to podcasts and share it with a creative business owner ready to transform their business with specific copy that sells!