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Positioning 101:
ThePositioningManual, a wonderful book on positioning by Philip Morgan
The Triumvirate of Positioning
positioningcrashcourse.com
Thank you for listening. If you enjoyed the show we'd love it if you leave a review in iTunes
What would your job look like if you didn't have computers?
https://thebillfold.com/a-story-of-a-fuck-off-fund-648401263659#.55djaynk2
Thank you for listening. If you enjoyed the show we'd love it if you leave a review in iTunes
Thank you for listening. If you enjoyed the show we'd love it if you leave a review in iTunes
Thank you for listening. If you enjoyed the show we'd love it if you leave a review in iTunes
In this third and final mailbag installment, Nick answers the question "how does he counter the many low-cost, ‘stack em high sell em cheap’ so-called Designers online currently bidding in 99Designs?”
Thank you for listening. If you enjoyed the show we'd love it if you leave a review in iTunes.
In this second part of a 3 part mailbag episode, we talk about our prerequisites in working with somebody who we think we can get the best results for.
In this first of a three part mailbag episode, Kai talks about podcast outreach.
Discussing product ladders today. What is a product ladder? Why is it important? How does it connect with your positioning? How do you upsell people effectively? When do you know to create a second ladder? What does a second ladder look like?
Notes:
The Meta Episode That Both Our Assistants Will Listen To
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