Hello, I’m Granger Forson and on this week’s episode of ScaleUp Radio I’m speaking to the founder and owner of Alice Violet Creative.

 

It’s a company that is a content marketing agency, along with being a strategic marketing consultancy, which covers social media, videography and podcast production.

 

Alice is a solopreneur and started the business last year but, as you’ll hear, she definitely has ambitions for growth in the coming months and years.

 

Our conversation covers her history - how did she come to work in this industry - but we also covered a lot of other ground too, including:

 

 - If you must go niche, do it on your services, rather than on your ideal client.

 - Going with your gut is all well and good in some instances - but don’t ignore the data. Spend time looking at what the statistics say about your industry, and the way it’s moving.

 - Make better use of your spare time during the working day. If there is no direct client work, see it as a chance to work on the business

 

It’s so refreshing to hear just how ambitious Alice is, and just how well she’s planned out the next stage of her business growth.

 

Don’t worry if you’re not in the marketing or podcasting industry, there is still a lot of practical advice for all business owners.

 

 

Alice can be found here:

linkedin.com/in/alicevioletcreative

 

https://www.alicevioletcreative.com/

 

[email protected]

 

https://www.instagram.com/alicevioletcreative/

 

 

Finding Me by Viola Davis - https://www.waterstones.com/book/finding-me/viola-davis/9781399703994

 

The Missing Crypto Queen - https://www.bbc.co.uk/sounds/brand/p07nkd84

 

The Reading List - https://readinglist.app/

 

The Adobe Creative Cloud - https://www.adobe.com/uk/creativecloud.html?mv=search&mv=search&sdid=KH8NVGP5&ef_id=060435c1e2cb1e7c933956c547d14ef3:G:s&s_kwcid=AL!3085!10!79508489028389!79508598937792&msclkid=060435c1e2cb1e7c933956c547d14ef3

 

 

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.   If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/apply   You can get in touch with Granger here: [email protected]   Kevin's New Book Is Now Available!    Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brentexplores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.    More on the Book HERE - https://www.esusgroup.co.uk/