In the latest installment of Writers in Tech, our host Yuval Keshtcher, founder of the UX Writing Hub, is joined by Jaime Walke, a principal UX writer and content designer at Booking.com.

The duo delve into the realms of UX writing, accessibility, and the evolution of Booking.com's UX writing team.

Jaime talks about his transition from tourism to tech companies, the ethos of continuous learning at Booking.com, and the growth of UX writing in the organization.

They also explore the subject of accessibility, discussing its ethical implications, business benefits, and its broad spectrum that includes users with disabilities as well as those using assistive technologies.