Have you heard about the newest retail holiday?

This week, Kristen Thiry chats with Tracy Tilson, founder of Use Your Gift Card and Kelly Wahl, a consultant on behalf of Use Your Gift Card. Learn what sparked the idea for the holiday, what retailers are doing to support the initiative, and why the third Saturday in January will become increasingly important to any retailer with a gift card program. 

Visit useyourgiftcard.com to learn more and remember to use your gift cards on January 18, 2020!