Making It Real

Bethany Deshpande – SomaDetect

"Surround Yourself With Your Customers"

It all started with a glass of milk. Bethany Deshpande shares the entrepreneurial story of her father's passion for biophysics, and how the simple test of a laser beam and a glass of milk turned into a winning product called SomaDetect. Used as a tool for dairy farmers to measure milk quality, and herd health, farmers are now able to use Soma Detect to create better milk, increase their bottom lines, and have happier herds. Tune in as Bethany shares her passion for America's dairy farmers and her own entrepreneurial journey. With the help of her customers and their feedback, Bethany has immersed herself in an unfamiliar industry to share an impactful tool that has a strong value proposition for farmers across the globe.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Michael Stausholm – Sprout

"Tell a Good Story and Watch Your Company Grow"

Michael Stausholm, founder of Sprout, used to struggle to teach people exactly what sustainability is. And then he stumbled on Sprout! Sprout pencils have a dissolving cap of seeds in place of an eraser, allowing consumers to use their pencils, then plant the unused "stumps" to grow into beautiful gardens. As a founder that had been a serial entrepreneur for over 15 years and who had experienced working in both large and small companies, Michael used his skills to bring Sprout to market and help them achieve true commercial success. Tune in as Michael shares his passion for sustainability and the importance of telling a good story. Also be sure to listen to the very end for an exciting announcement that Michael shares with us in regards to Sprout's newest product line!

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Adam Lazar – Asarasi

"Start With the What If"

Adam Lazar, founder of Asarasi, shares his passion of sustainability and environmental stewardship with his product, organic sparkling tree water. While on an impromptu adventure with his kids, Adam visited a maple syrup farm and recognized that the farmers were discarding pure, potable water that was a byproduct of the maple syrup production. He left with an idea and ignited it when the market timing was just right. Listen to Adam's episode for a big boost of inspiration and an encouraging message to start small but solve big problems.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Debbie Drum – Bee Fresh Publishing

"We Live in a World of Reviews"

After a simple Google search of "How to Make Money Online", Debbie Drum, owner of Bee Fresh Publishing, is now in her seventh year of business and is growing successfully. With over 50 self-published books, Debbie developed a strong understanding of the self-publishing industry, and now coaches and consults other people to help them optimize their writing processes. Tune in to this episode to learn more about pioneering through a new industry, the importance of gaining genuine reviews, and the passion required to achieve success.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Taylor Jones – Jones Bar

"Poco a Poco"

Taylor Jones is an entrepreneurial foodie on the go. In his search to provide a quick, clean meal, he brought the Jones Bar to market. This fresh take on the ever-popular energy bar provides 5 easy-to-read ingredients with a promise to provide simple, organic energy. Tune in as Taylor shares the journey from his kitchen to Whole Foods and emphasizes his entrepreneurial motto, "poco a poco" or little by little.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Keegan Cooke – Magical Microbes

"Cultivate Your Network" 

Keegan Cooke, founder of Magical Microbes, makes science exciting with a kit that harnesses the power of microbes found in soil (quite literally). Tune in as Keegan takes an otherwise intimidating scientific process and turns it into a next-generation STEM educational tool; providing keen entrepreneurial advice that he has learned along the way.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Kelly Roach – Kelly Roach Coaching

"The 4 Keys to Entrepreneurial Success" 

Prepare to be inspired as we speak to Kelly Roach from Kelly Roach Coaching. As a business growth strategist and peak performance coach, Kelly is determined to help entrepreneurs build and grow their businesses. Kelly's contagious energy will WOW as she explains her 4 core keys to success that are easy to follow and exciting to put into action. Be sure to tune into Kelly's podcast, Unstoppable Success Radio.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Craig Lewis – Gig Wage

"Fail Faster and Get Better" 

Craig Lewis, founder of Gig Wage, shares his urgency to help small businesses with their payroll. While pivoting from a full-service company, to the niche of managing independent contractors, Craig shares his passion for payroll, and his urgency to help small businesses succeed. Listen as Craig openly shares his entrepreneurial success, struggles and pivots that drive him to dream bigger, fail faster, and get better.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Chris Castleberry – Knox Box

"Bring Entrepreneurial Spirit into Your Corporate Role" 

As a former product executive at a large, global corporation, Chris Castleberry can relate to product managers and entrepreneurs alike. Now, owner of KnoxBox, Chris shares his corporate lessons learned, along with his current entrepreneurial path filled with acquisitions and strategic transitions. In this episode, Chris encourages our listeners to embrace their own entrepreneurial spirit, no matter their positions, and apply that spirit to everyday tasks.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.

Drew Cohn – Radiant 44

"Don't Sound Like You're Selling" 

From his experiences, Drew Cohn, founder of Radiant 44, understands that success in business is a winding journey. After years of experience in both the corporate world and the start-up world, Drew whole-heartedly admits to being "bit by the entrepreneur bug". While seeking a new opportunity that drove his passion and fueled his personal growth, Drew decided to open his own business. Tune in as this entrepreneur and actor, talks about sales techniques, start-up strategies, and experiences that led him to the merchant services industry.

Whether you're a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.