Making It with George, Jamie, and Gwilym

George helped  @efficientapp  create its fastest-growing video. Today, we break down the entire process from the initial idea, to hand-drawing thumbnail concepts, to collaborating with the editor on the hook.Get simple, actionable scriptwriting tips: ⁠⁠⁠https://georgeblackman.com/write-on-time/Level up your YouTube production: https://gwilym.substack.com/⁠⁠Fix your titles, thumbnails, and video ideas for more views: https://startgettingviews.com/

We break down three YouTube channels that are doing something unique and achieving massive success, starting with Dr. Mike Israetel.

Fix your titles, thumbnails, and video ideas for more views: https://startgettingviews.com/Level up your YouTube production process: https://gwilym.substack.com/⁠⁠Get simple, actionable scriptwriting tips: https://www.georgeblackman.com/write-on-time

🚀 Ready to fix your titles, thumbnails, and video ideas for more views? Start here: https://startgettingviews.com/🌐 Work With Jamie - ⁠⁠https://jamiewhiffen.co.uk/Most YouTubers think you need to upload videos consistently to grow, but there’s a hidden strategy that top creators are ignoring: the Community Tab.In this video, we break down how posting on the Community Tab can get you more views, engagement, and subscribers without creating new videos. We'll share:✅ The exact posting strategy that’s working right now✅ How our clients gained more subs from posts than videos✅ A step-by-step content plan you can copy todayTimestamps:0:00 - Introduction: The [No Uploads] YouTube Strategy3:41 - How Creators Are Getting More Subs Without Videos12:26 - The Best Community Tab Posting Strategy28:10 - How to Automate & Scale This for More Growth

Fix your titles, thumbnails, and video ideas for more views: https://startgettingviews.com/Level up your YouTube production process: https://gwilym.substack.com/⁠⁠Get simple, actionable scriptwriting tips: https://www.georgeblackman.com/write-on-timeHow do you engineer a YouTube video to go viral on purpose? In this episode, we break down the exact title, thumbnail, and audience psychology behind a gardening video that hit 2.4 million views in 2 weeks.You’ll learn how to turn one hit video into a repeatable series, why appealing to the “lazy audience” works across any niche, and how to reverse-engineer your channel’s top performers into a scalable growth system.

⚙️ Join the waitlist to get early access to George's 12 custom AI GPTs for YouTubers: https://georgeblackman.link/GPTwaitlist

George's custom AI bots have been used to write 5000+ YouTube hooks. Today, he shows us how to use them to halve the time you spend scriptwriting, as well as a preview of his "retention predictor".

Follow George:🌐 Website - ⁠⁠https://georgeblackman.com/⁠⁠✉️ Newsletter - ⁠⁠⁠https://georgeblackman.com/write-on-time/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/GeorgeBlackman_⁠⁠Follow Jamie:🌐 Website - ⁠⁠https://jamiewhiffen.co.uk/⁠⁠✉️ Newsletter - ⁠⁠⁠https://www.thecreatorstream.com/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/WhiffenYT⁠⁠Follow Gwilym:🌐 Website - ⁠⁠https://gwilymsw.com/⁠⁠✉️ Newsletter - ⁠⁠https://gwilym.substack.com/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/gwilymsw⁠⁠

Gwilym shares the process he used to ideate several 1M+ video concepts for Oliur/Ultralinx.

📮 Get our weekly YouTube strategy advice:

Gwilym: https://gwilym.substack.com

Jamie: https://www.thecreatorstream.com

George: ⁠⁠⁠https://georgeblackman.com/write-on-time

We analyse three channels that are doing something unique on YouTube... James Hoffmann, Joseph Tsar, and United People's TV.

Follow Jamie:🌐 Website - ⁠⁠https://jamiewhiffen.co.uk/⁠⁠✉️ Newsletter - ⁠⁠⁠https://www.thecreatorstream.com/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/WhiffenYT⁠⁠Follow Gwilym:🌐 Website - ⁠⁠https://gwilymsw.com/⁠⁠✉️ Newsletter - ⁠⁠https://gwilym.substack.com/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/gwilymsw⁠⁠Follow George:🌐 Website - ⁠⁠https://georgeblackman.com/⁠⁠✉️ Newsletter - ⁠⁠⁠https://georgeblackman.com/write-on-time/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/GeorgeBlackman_⁠⁠Listen on:Apple Podcasts - https://podcasts.apple.com/us/podcast/making-it-with-george-jamie-and-gwilym/id1721712087Spotify Podcasts - https://open.spotify.com/show/1OjMryLwJgzmxOepxcrXJA

In this episode, we asked sponsorship coach Justin Moore to walk us step-by-step through the best way to get your first paid sponsorship as a creator.Justin has generated over $5M in brand partnerships for creators. He's also a good friend of the channel!🧲 Order Justin's new book Sponsor Magnet here: https://www.sponsormagnet.comFollow Justin:X: https://x.com/justinmooretfamInstagram: https://www.instagram.com/creatorwizardLinkedIn: https://www.linkedin.com/in/justinnmoore/ Follow Jamie:🌐 Website - ⁠⁠https://jamiewhiffen.co.uk/⁠⁠✉️ Newsletter - ⁠⁠⁠https://www.thecreatorstream.com/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/WhiffenYT⁠⁠Follow Gwilym:🌐 Website - ⁠⁠https://gwilymsw.com/⁠⁠✉️ Newsletter - ⁠⁠https://gwilym.substack.com/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/gwilymsw⁠⁠Follow George:🌐 Website - ⁠⁠https://georgeblackman.com/⁠⁠✉️ Newsletter - ⁠⁠⁠https://georgeblackman.com/write-on-time/⁠⁠🕊️ Twitter - ⁠⁠https://twitter.com/GeorgeBlackman_⁠⁠

Which metrics should you focus on in your YouTube studio? How should you change your packaging based on the type of viewers you’re trying to reach? Who would survive the longest in a zombie apocalypse? To kick off 2025, we’re answering all this and more!

This week, George picks Gwilym and Jamie's brains on how to manage and grow a YouTube channel.