Some people respond to change when it comes, others embrace it as a way of life.  My guest in today’s podcast is Tiago Santana, Founder and CEO of Gray Group International in Las Vegas.  

Tiago’s ability to see opportunities that others do not and obsession with making a positive difference in the world has led him on a unique journey from leading an Air Conditioning company to creating an innovative “Growth Collective” helping companies that do good win.  Tiago shares his insights on building “wow-worthy” experiences throughout that Buyer’s Journey and his own experiences on how he has, and continues, to make a positive impact on the world through continued innovation.