Making the Media

S2E07: Talking Trends

News organizations must invest in innovation to attract new audiences and retain those they already have, but face doing so against a background of massive disruption within the industry.

In this episode, we talk to Nic Newman, from the Reuters Institute for the Study of Journalism about the key trends facing media companies in the year ahead—including business disruption, the potential of the cloud, remote working, the challenge of new platforms, trust in journalism, and more.

Our Guest This Episode

Nic Newman

Nic Newman is a senior research associate at the Reuters Institute for the Study of Journalism at Oxford University, and lead author of the annual Digital News Report, the world’s largest ongoing study of consumer behavior around news. Nic also authors an influential annual report on media and technology trends. He is also a digital media consultant and has recently worked with companies such as the Financial Times, Globo, BBC, and News UK on product, data, and audience strategies.

Previously, Nic was a journalist and senior editor at the BBC and was a founding member of the BBC News website. Later, as Head of Product Development and Engineering for BBC News, he helped introduce innovations such as apps, blogs, podcasting, and on-demand video.

More Resources

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News Production from Anywhere - Webinar Series – Discover all you need to know about creating and delivering news from anywhere, including moving workflows to the cloud.

Making the Media Podcast - What’s Next? – How are Europe’s biggest broadcasters addressing the challenges ahead?

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim Van den Broeck

Theme Music: Greg “Stryke” Chin

S2E06: The Digital Dimension

Europe’s public service broadcasters are being challenged on many fronts to remain relevant to the audiences which fund them.

In this episode we focus on a pioneering project to enable the easy sharing of digital stories, and how AI technology is enhancing their delivery to attract new and younger viewers.

Our Guests This Episode

Justyna Kurczabinska is leading the News Strategy and Development of Eurovision News at the European Broadcasting Union (EBU)—the world’s leading alliance of public service media. Until recently, she was also the Head of the Eurovision News Exchange, where she provided EBU Members with ‘round-the-clock access to live and edited news stories as well as eyewitness media, as they happen, across the globe through the unique network of over 70 public service media newsrooms operating in over 50 countries and specialized verification team.

The most recent initiative she has been championing as Project Owner aims at redefining digital news online collaboration among the PSM organizations with the objective of providing audiences across Europe with powerful and relevant public service journalism through the project called “A European Perspective,” embedded in the Monitoring News Intelligence Platform for PSM journalists, developed by the EBU in 2020. Since 2017, she has also been overseeing the Public Service Journalism Initiative aimed at strengthening and supporting independent trusted news.

Sébastien Noir  has been active since 2012 in the Broadcasting industry, first at RTS, the French-speaking Swiss National Broadcaster as a software developer, and later evolving to lead the development of multiple digital products and mobile applications. He then became the Product Manager of the VOD Platform PlaySRG for Switzerland, coordinating development teams and delivering multilingual products for the different linguistic region.

In 2017, he joined the European Broadcasting Union to work as Product Owner for PEACH, the personalization and recommendation system developed by Broadcasters for Broadcasters.

He now acts as head of Software Engineering in EBU Technology and Innovation Department, coordinating teams and development efforts of innovative Services like PEACH, EuroVOX, and the EBU News Pilot (monitoring tool and EUropean Perspective).

More Resources

For more on this topic, check out:

Making the Media S1E08: Attracting New Audiences – Discover how NBCLX in the USA and RTE in Ireland work to deliver tailored content on every platform

MediaCentral | Publisher – Unify your newsroom and distribute your stories easily to social and online platforms

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim van den Broeck

Theme Music: Greg “Stryke” Chin

S2E04: Moving the Media

News never stops. And that is never more evident than when a major technology upgrade or station move is to take place. Going off-air is not an option, so how do you maintain your quality of service while delivering the infrastructure and new workflows you need for the future, and do that while moving your newsroom more than three-thousand miles?

In this episode we focus on the key areas to consider for the newsroom of today and tomorrow.

Our Guest This Episode

Ali Husseini

Ali is a seasoned TV executive with over 18 years of experience in broadcast business transformation and technology. He brings a wealth of expertise with particular strengths in areas such as transformation, mergers, centralization, business processes and both technical strategy and operational oversight. With an abundance of international experience, Ali has a strong understanding of various content generation, distribution models throughout America, Europe, Asia, and the Middle East.

Currently, Ali operates as Director of Broadcast Operations & Creative services at Fadaat Media, Al Araby Network, which he joined late 2019; his responsibilities include IT, broadcast engineering, broadcast IT, operations, information security & creative services.

Prior to joining Fadaat Media Group, Ali oversaw numerous large-scale transformation activities during his 12 years with Al Jazeera Media Network where he served as the Chief Transformation Architect for the network, and where he held responsibility of broadcast operations expansions for multiple channels averaging $100M per project. With his contribution, Al Jazeera technical operations transformed from a mid-size broadcaster to a leader in the industry where they managed to deliver with his team of SME’s the network locations in NY, DC, London, Beirut, and the channels at the HQ in Doha.

More Resources

For more on this topic, check out:

What’s Next – How Europe’s major broadcasters are facing the future.

MediaCentral | Collaborate – Avid’s solution for story-centric news workflows.

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim van den Broeck

Theme Music: Greg “Stryke” Chin

S2E03: Safe and Sound

The news, media, and entertainment industry is on a journey to the cloud, but if your media and applications are hosted in the cloud and not in your physical building, what are the implications for content security? In this episode, we discuss in depth the challenges of security in the cloud and pose the question that, in reality it may actually be more secure than what you have on-premises.

Our Guest This Episode

Joel Sloss is the Senior Program Manager for the Cloud platform Microsoft Azure.

For the last 25 years, Joel has been on the razor’s edge of enterprise IT and security. He originally joined Microsoft in 1997 after having served as a Technical Editor for Windows NT Magazine, where he authored more than 100 articles and product reviews, contributed to several books, and annoyed many hardware and software vendors.

While at Microsoft, Joel has managed product lines ranging from BackOffice to ISA Server, mobile services, and—more recently—security & compliance initiatives in the Azure engineering team. Also during this time, Joel wrote numerous white papers on topics such as data protection, network security, secure management, architecture fundamentals, and policies and processes. His focus now is on the Digital Media & Entertainment industry, its compliance objectives (such as security certifications), and privacy needs in the public cloud. Joel has been on the CDSA Board of Directors since 2016, was the [cloud] Technical Advisor for “Bobbleheads: The Movie” (2020, Universal Pictures), and is a frequent presenter at industry conferences.

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Do you Trust me?

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim van den Broeck

Theme Music: Greg “Stryke” Chin

S2E02: Rise Up

Women make up a small minority of the technical workforce in the media and broadcast industry. Why is that? And what needs to be done to change the situation for them, for people with disabilities, and for people from diverse backgrounds?  In this episode, we focus on a major new report which sets out the major challenges women face which need to be addressed.

Our Guest This Episode

Carrie Wooten is the Managing Director of Rise: the global advocacy group for gender diversity within the media technology sector.

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Vive La Difference

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim van den Broeck

Theme Music: Greg “Stryke” Chin

S2E01: What’s Next?

The world of news is challenged on many fronts—competition, technology, attracting and retaining staff, funding, and much more. So, what can public service broadcasters in Europe do about it? In this episode we focus on a major new report which sets out how they are adapting to a rapidly changing media landscape.

Our Guest This Episode

Alexandra Borchardt is a senior journalist, book author, lecturer, and media adviser. She

works as a consultant and coach for the World Association of News Publishers (WAN-IFRA)

in their Table Stakes Europe Programme on the digital transformation of newsrooms and for

Hamburg Media School, where she heads the Journalism Innovators Program. She is the

lead author of the 2021/22 EBU News Report of the European Broadcasting Union and is

affiliated with the Reuters Institute for the Study of Journalism at the University of Oxford as

a Senior Research Associate after having served as Director of Leadership Programmes until

2019. Prior to this she was managing editor of Süddeutsche Zeitung (SZ), Germany’s leading

quality daily.

More Resources

For more on this topic, check out: 

- Making the Media: Mr Mojo Risin’ 

- Content from Anywhere News Workflow Webinar

Contact Us 

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim van den Broeck

Theme Music: Greg “Stryke” Chin

Making the Media is on season break! While we're gearing up for season two, enjoy this favorite episode from earlier this year. We'll be back with brand new episodes on Monday, November 29.

S1E14: Ch-Ch-Ch-Ch-Changes

Change is a constant in newsrooms. Both the technology involved and the methods of storytelling continue to be revolutionized as efficiencies are sought and new platforms emerge.

In this episode, we ask: Rather than being reactive to change, how do you effect long-lasting, transformative change within a news organization? Has the fact that we have all had to adapt over the last year made journalists more receptive to change? Or will working practices return to how they were before the pandemic?

Our Guest This Episode

As Head of Change for BBC News and Current Affairs, Charlotte Eimer oversees complex transformation. The most significant project at the moment is modernizing BBC News, which aims to increase the impact of BBC News journalism, reshape how it commissions content to reach new audiences, and provide value for all.

Now a Chartered Project Professional, Charlotte started her BBC career as a journalist covering Latin America. She is an experienced editor who has been responsible for coordinating the daily production of news and information services across the globe. Charlotte was program director of a digital transformation that redesigned BBC Monitoring's operating model, shifted the department to a culture of continuous improvement, delivered significant annual savings, and brought about a step change in customer metrics. The program won the 2019 MCA Award for Change and Transformation in the Public Sector.

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Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Rachel Haberman

Social: Wim van den Broeck

Theme Music: Greg "Stryke" Chin

Making the Media is on season break! While we're gearing up for season two, enjoy this favorite episode from earlier this year. We'll be back with brand new episodes on Monday, November 29.

S1E13: Welcome to the (R)Evolution

More than a year after COVID-19 sent shockwaves through news teams worldwide, once-strange notions of remote access and distributed teams are par for the course. So that begs the question, what's next?

In this episode, we ask: What's the next evolution of distributed news production? What technology and workflow changes are needed to support this shift? And perhaps most important, how do we get the skeptics on board?

Our Guest This Episode

Adde Granberg, CTO of Swedish Television (SVT), has worked in the television industry since 1991, starting as a sound engineer at Swedish youth channel ZTV before running a broadcast consultancy where he specialized in live events. He joined SVT in 2010 with a remit to improve the technical infrastructure and workflow at the station. He was responsible for managing the remote TV production for the 2012 London Olympic Games and the 2014 FIFA World Cup in Brazil and is currently moving SVT towards an IP- and cloud-based future.

More Resources

For more on this topic, check out:

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Rachel Haberman

Social: Wim van den Broeck

Theme Music: Greg "Stryke" Chin

Making the Media is on season break! While we're gearing up for season two, enjoy this favorite episode from earlier this year. We'll be back with brand new episodes on Monday, November 29.

S1E02: Multi-Platform Madness

Remember when news just meant linear broadcast? In case you've been trapped in a cave for the last decade or so, the new normal is a proliferation of platforms—linear broadcast, OTT, on-domain, in-app, and let’s not forget the all-important social channels. Sure, it’s important to consider how to deliver to all these channels, but the bigger question is what to deliver.

In this episode, we ask: How has multi-platform delivery changed how news is reported? How are broadcasters thinking about tailoring content across channels and determining their optimal mix of platforms?

Our Guest This Episode

Matt Goldberg is the VP of Content Strategy for the NBC-owned TV stations, where he leads the team that developed and launched LX. Matt has been with NBC for 17 years, previously as Assistant News Director at KNBC in Los Angeles and at NBC Bay Area. Prior to moving into management, Matt was an award-winning investigative producer. Matt was an elected board member of the non-profit Investigative Reporters & Editors (IRE) and served as Board President from 2016-18. He began his career in TV news while attending Arizona State and has also worked in Houston, Texas.

More Resources

For more on this topic, check out:

Contact Us

Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Rachel Haberman

Social: Wim van den Broeck

Theme Music: Greg "Stryke" Chin