In this episode, Josh Perlstein, Founder & CEO of Response Media, will show you how to make the most of your first-party data. 
You'll learn:
<ul>
 <li>What's first-party data</li>
 <li>Why it's important to collect first-party data</li>
 <li>How to qualify the data before adding it to your data warehouse</li>
 <li>How to analyze and extract insights from first-party data</li>
</ul>
Useful links:
<ul>
 <li>Follow Anna on <a href="https://twitter.com/annashutko">Twitter</a> and <a href="https://www.linkedin.com/in/annashutko/">LinkedIn</a></li>
 <li>Follow Supermetrics on <a href="https://twitter.com/Supermetrics">Twitter</a> and <a href="https://www.linkedin.com/company/supermetrics/">LinkedIn</a></li>
</ul>

In this episode, Josh Perlstein, Founder & CEO of Response Media, will show you how to make the most of your first-party data. You'll learn: What's first-party data Why it's important to collect first-party data How to qualify the data before adding it to your data warehouse How to analyze and extract insights from first-party data Useful links: Follow Anna on Twitter and LinkedIn Follow Supermetrics on Twitter and LinkedIn

In this episode, Josh Perlstein, Founder &amp; CEO of Response Media, will show you how to make the most of your first-party data.&nbsp;
You'll learn:
<ul>
 <li>What's first-party data</li>
 <li>Why it's important to collect first-party data</li>
 <li>How to qualify the data before adding it to your data warehouse</li>
 <li>How to analyze and extract insights from first-party data</li>
</ul>
Useful links:
<ul>
 <li>Follow Anna on <a href="https://twitter.com/annashutko" rel="noopener noreferrer">Twitter</a> and <a href="https://www.linkedin.com/in/annashutko/" rel="noopener noreferrer">LinkedIn</a></li>
 <li>Follow Supermetrics on <a href="https://twitter.com/Supermetrics" rel="noopener noreferrer">Twitter</a> and <a href="https://www.linkedin.com/company/supermetrics/" rel="noopener noreferrer">LinkedIn</a></li>
</ul>

Making the most of first-party data with Josh Perlstein

The Marketing Intelligence Show is all about empowering marketing leaders to work better with data and make sure every marketing dollar counts. On this podcast, you'll learn from Supermetrics' experts on how you can use data to fuel growth and maximize the ROI of your marketing spend. Our goal is to give you the insights and knowledge to turn your raw marketing data into business growth. 

This podcast is brought to you by Supermetrics, the marketing data intelligence platform used by more than 750,000 marketers that processes 15% of all global online ad spend.

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The Marketing Intelligence Show is all about empowering marketing leaders to work better with data and make sure every marketing dollar counts. On this podcast, you'll learn from Supermetrics' experts on how you can use data to fuel growth and maximize the ROI of your marketing spend. Our goal is to give you the insights and knowledge to turn your raw marketing data into business growth. This podcast is brought to you by Supermetrics, the marketing data intelligence platform used by more than 750,000 marketers that processes 15% of all global online ad spend.

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Making the most of first-party data with Josh Perlstein

Making the most of first-party data with Josh Perlstein