People love to travel. 

 

Whether it’s for work, family, or a combination of the two, traveling can bring people together. But what a lot of people don’t think about is what happens when a trip doesn’t go as planned. 

 

Whether a  disaster hits, a family member gets sick, or there’s a political emergency, having a solid travel insurance plan in place can help alleviate your stress. 

 

But if you’re in the travel insurance industry, how do you get people excited about what you have to offer? How do you make your site stand out tall and clear above the others? 

Esha Thaper, Communications & Content Marketing Lead at 1Cover was a guest on The Digital Fast Lane podcast recently and had a lot to say about how her organization has set themselves apart.