#59 Kimberly Houston Is a copywriter for creatives professionals like photographers. Today she talks about what website copy is, why it's so important to your photography and finding the right clients. She helps you figure out why the words on your website is not working and what you can do to get potential clients to fall madly in love with your work.  In This Episode You'll Learn: What a copy writer is What a copy writer does for your website Why you need a copy writer to make your photography website stand out How a copy writer can book you more clients How Kim got into copy writing and why she focus on working with photographers Why your photos don't tell the right story and how more words will help you The biggest mistake Kim sees beginner photographers make when it comes to the words they use on their website Why a Facebook page is not enough and why you should get a website How you can start writing better content today The most visited page on your website What page you should update and rework immediately  What write on your photography website The importance of blogging Why your "About me" is terrible and not connecting with clients How to write a great "About Me" for Photographers How you can work with Kim one on one    Resources:  Kimberly Houstons Website Kimberly Houstons incredible list of resources  Heidi Thompson's book "Clone Your Best Clients: Taking The Guest Work out of Your Marketing and Attract More Ideal Clients"   Quotes: My photos should speak for them self I dont need a copywriter  If you want to get found online you HAVE TO have copy on your website If you dont differentiate yourself with your copy your photos are going to be judged just on price ask yourself, what do you want people to do on your home page  

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