Hello & welcome back to Raw Intentions! This week, we’re chatting with Gordon and Kat - co-founders of the Tote app and total powerhouses in the tech-meets-fashion space. Each experts in their own right, and the perfect team; Gordon, a tech wizard out of SF, and Kat, a brand & community connoisseur living in LA. Together, they’re building an app that’s changing the way we share and shop for clothes; think tracking your wardrobe, getting recs from your friends, and discovering new brands all in one place. We dive into how they’ve built Tote, what they’ve learned from meeting their users IRL at NYFW and SXSW, and the beauty of pivoting and listening to your community. We also talk about entrepreneurship, building a team, balancing your personal life with work, and what’s next for them. Can’t wait for y’all to hear this one, and download their app if you’re cool xx


Tote App: https://www.toteapp.io/
Gordon Li: https://www.instagram.com/gordonyli/
Kathleen Shepard:  https://www.instagram.com/kat__shep/

Shop Raw & Rebellious: https://www.rawrebellious.com/

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