If you have a quick scan over some of the most successful landing pages or eCommerce stores, you'll notice something in common. Evoking a sense of reassurance helps businesses making their customers feel more confident in their purchases. Making it that little bit easier for a website visitor to open their wallet can go a long way, and tapping into the emotional side of your customers is a tactic that should not be overlooked.

In episode 21 of The Mamapreneur Show, Rosemary Richings joins the podcast to discuss how copywriting, the text that goes on your website, can help guide a visitor to become a purchaser.

Google Analytics is usually the go-to source for capturing and sifting through information about your website. A lot of businesses see the value in using Google Analytics on their site, but they are unsure where to start or what to look at.

In episode 19 of The Mamapreneur Show, I sit down to chat with Jordan about how she started her coaching business, how she gets and engages with clients, as well as her recommended tools, tactics and approaches to build a business that you love.

From MLM seller to MLM coach, Jordan shares with us her journey and plans for the future.

Site speed is one of those website things that can seem overwhelming or confusing to most, though shouldn't be down played.  A key aspect of your user's experience and a factor in Google Ranking, your website's speed needs to be addressed, and I'm super confident that with the help of this podcast episode, you'll be improving your website's speed #likeaboss

Episode 17 of The Mamapreneur Show welcomes Relocation Coach, Kate Reynolds. This interview examines at what it's been like to grow a business from idea to execution all while balancing entrepreneurship and motherhood.

It is through exceptional attention to the customer relationship that you can ensure your customers walk away happy - and in turn, return with repeat business or recommend you to their friends. Episode 16 of the Mamapreneur Show talks about how to approach your business' customer service.

Content is critical for business as they aim to capture the attention of consumers and keep them engaged and informed. Done effectively, content marketing drives deeper engagement with current tribe members and prospective customers.

On today's episode, I sit down with Abby Herman – content guru – to talk about how creating killer, valuable content will help create a positive relationship with your audience and build a solid foundation upon which you can sell your products or services.

We live in a culture that values productivity, but too often we confuse productivity (being busy) with the real thing. Somehow the busier we are the more exciting our life must be, the more successful, or more important we are.

This episode of the Mamapreneur Show takes a look at what you can do to be more productive and less busy.  Let's work smarter, not harder and become less stressed and more successful!

Today's podcast episode dives into what makes a great opt-in. From defining your audience to marketing your freebie. Carla Holden, Business Coach and Sales Funnel Strategist, weighs in and gives her advice to help you build your list and make more sales.

Quick episode to introduce you to the rebranded podcast, The Mamapreneur Show.