Assumptions are the #1 reason we fail in our expectations when hiring and raising capital. 

Assumptions are drawn when we don’t invest the time to listen to all parties. Asking deeper questions to gather data to support an accurate decision is crucial. What is not uncovered is the reason we make bad hires. Because we inject our own assumptions, needs & bias where the evidence should be. 

This especially holds true in your hiring process when our needs and desires cloud what is most important, the truth. 

Our guest today: Brian Franco, Founder & Managing Partner of Meritage Partners.

Brian strives for excellence and fairness in deal structure and has a deeply intuitive understanding of the importance of company’s compatibility. He has represented and completed deals with an extremely diverse set of small and mid-sized businesses (SMB's), private equity groups and public companies in a number of industries and has significant experience working with companies in: architecture & engineering, healthcare, manufacturing, logistics, wellness, A.I., software and technology, and professional services.

Brian is an expert in aligning expectations in the M&A process. 

Today we discuss:

Challenge today? 

EXAMPLE: Amazon did not expect to make a profit for four to five years  

QUESTION:  Will you expect Capital Providers to wait months or years to return a profit?

Note:  Visionaries aren’t always the best integrators

STORY: Some of us are familiar with the story about Steve Jobs leaving Apple in 1985 for 12 years and then returning in 1997

Why is this important to the company?

Rick’s Nuggets

How do we solve the problem of managing expectations? 

It is as simple as “Listening” and “Educating” ourselves so that we align and meet expectations of Capital Raisers and Capital Providers.

Identify what is Achievable

Education

Plan & Equip

Rick’s Nuggets

Key Takeaways -Value:

Guest Links:

Brian Franco: LinkedIn  Twitter

Company: Meritage Partners 

This show is proudly sponsored by Criteria Crop