Adrienne Whitewood grew up in a house where everyone in her whanau was connected to textiles or fashion. Dad was a button sewer, nan was a seamstress and her grandfather was drycleaner. Now in her twenties, Adrienne has set up her self-titled fashion label, she runs a boutique store in Rotorua, and has garnered recognition and awards for her designs. Te Ahi Kaa visits her at her store.