Buyer engagement and the methods to sell are now perfectly aligned - and video is the way to leverage this. Mario M. Martinez Jr. covers the why, what and how.

An incredibly generous evangelist for modern selling, he shares techniques that can be used immediately to make a difference. But can sales leaders step up to the challenge?

Key insights include: making a deep psychological impact; use cases for video; monkey see, monkey do. Connect with Mario on LinkedIn and find your host Fred Copestake at https://linktr.ee/fredcopestake.