Mark Osborne
– The Sales Conversion Podcast with Rylee Meek Episode 025 Mark Osborne
Mark Osborne was named a Marketing Technology Trailblazer by *Ad Age *and has nearly 20 years’ experience working with the world’s largest brands (Nike, Hulu, General Motors) creating solutions related to Customer Data / Technology and Marketing Analytics. Mark has a lot of experience in Product Marketing and Sales / Revenue development for Marketing Services companies. He’s a regular guest lecturer on Marketing at UCLA, and a frequent speaker at industry events.
Listen to this informative Sales Conversion Podcast episode with Mark Osborne about product marketing, sales, and revenue development.
Here are some of the beneficial topics covered on this week’s show:
● How using analytical models helps you anticipate what will happen.
● Why third party cookies are the core to measuring media effectiveness.
● How a recession makes advertisers get smarter about media expenditures.
● Why people must be smarter about advertising for it to be effective right now.
● Why you need to keep a clean customer database.
Connect with Mark:
Links Mentioned:
tentruthsmarketing.com
Guest Contact Info:
Twitter
@re_mark_able
LinkedIn
linkedin.com/in/remarkablemark
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