Reuben sits down with Honu founder Mark Travers to find out what’s been happening behind the scenes, since he took over the brand in 2019. It’s a great insight into his background, what it takes to a run a quality SUP brand, and the work and time involved in producing quality iSUP boards, such as the new Bondi and 11’2 Sorrento. Lots of great developments and exciting innovations such as welded carbon rails, in the 2024 range. Even though its a relatively small team at Honu they still manage to deliver a quality range of boards, and excellent customer service, to happy customers all around the world.