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Market Chat!
Market Chat! episodes
- Episode 15: Get your Digital and Social Media Groove On
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52 min - Episode #14– How to Leverage Customer Experience as a Tool for Government Marketing (and gain Customer Loyalty).We are talking about “The Customer Journey”. If you strive for a customer-centric culture, you must understand your customer’s journey—every step of the way.
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52 min - Episode 13: Get in the game of multi-partner marketing with distributorsApply what you’ll learn from this episode of Market Chat to start taking advantage of the many benefits that government distributors offer. Distributors are a vital part of our government marketing ecosystem. They bring innovative government-ready solutions that solve the unique needs of government in addition to having superior public sector expertise.
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52 min - Episode 12: Marketing IT Service Offerings: Ensure your messaging is on target with helping government improve performance, customer experience and operational costsIf you are just entering the federal IT services market or have been marketing your service offerings for a while you will walk away with new knowledge on ways to increase your company’s thought leadership by listening to this episode of Market Chat.52 min
- Episode 11: Cybersecurity - become a cybersecurity thought leaderIn this episode of Market Chat we will provide cybersecurity insight from both government and industry experts. Apply what you’ll learn from this episode of Market Chat to make better marketing and sales decisions and increase your company’s visibility within the federal cybersecurity space.
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52 min - Episode 10: Bridging the gap between IT and healthcareIn this episode of Market Chat! you will learn all about the Federal Health IT market. We will talk bridging the gap between IT and Healthcare. Apply what you’ll learn from this episode of Market Chat to make better marketing and sales decisions and increase your company’s visibility within the federal Health IT market.
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52 min - Episode 9: Winning federal business with small agenciesIn this episode of Market Chat! you will learn about the Small Agency Council a voluntary management association of sub-Cabinet, independent Federal agencies, established in 1986. Does your marketing program resonate with decision makers in small agencies? Apply what you’ll learn from Market Chat to make better decisions and increase your company’s visibility among small agency decision makers.
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52 min - Episode 8: Winning federal business takes an orchestra!On this episode of Market Chat, well cover 3 steps to organize and launch a successful capture team.
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52 min - 7: Episode 7: How to successfully market to government during a CRMarket Chat
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52 min - 7: Episode 7: How to successfully market to government during a CRMarket Chat
Learn more about your ad choices. Visit podcastchoices.com/adchoices
52 min
About Market Chat!
From the publisher's feed
Market Chat! is an ongoing series that provides an open and collaborative interaction between government and industry to ensure that listeners will walk away empowered with greater knowledge on how to…
better market to their targeted federal and state and local audiences.