MARKETECH APAC Podcast

MARKETECH Mondays| Prashant Kala, Country Manager, ShopBack | Philippines


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Before joining the rewards and discounts platform ShopBack in the Philippines, Prashant was with the Philippine arm of India-grown restaurant aggregator Zomato for five years.

What made him do the big shift? In Prashant’s words, he said he wanted to do something “different than what he was used to working on.” Having always been on the B2B side of things, he was looking for a project that will make him work on both B2B and B2C and stumbling upon ShopBack, the opportunity on the platform gave him the challenge of not just building its partners but growing its users as well.

Now the country manager of ShopBack, we sat down with Prashant to know more about his humble beginnings and the journey he took before becoming the head of one of the leading shopping platforms in the region.

This is done in conjunction with Blogapalooza.

You can read the article here and watch the video interview here.

Visit our website at www.marketech-apac.com.


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