Marketer of the Day with Robert Plank / Robert Plank Show: Archive Feed 1

Kerry Heaps from StrictlyMarketingMagazine.com has had to wear a lot of hats in her offline and online business career. She has some very helpful and interesting thoughts about outsourcing, fine-tuning your business, making more sales, and having stronger marketing. Quotes:                                                                                                                                    “One thing I've learned in my 12 years is you never want to take on […]

The post 250: Strictly Marketing: Debug the System, Follow-Up, and Outsource with Kerry Heaps first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

MaryJo Cranmore from MaryJoCranmore.com and Message2Media.com says that you have a unique ability (a superpower) and that can be the basis for the branding that you cultivate. Take those raw materials, hobbies, your skillset (what you've learned), your accomplishments (your experiences), and that unique piece of you to get noticed and stand out from the […]

The post 249: Your Uniqueness, Your Authenticity, Your Superpower and Your Messaging with MaryJo Cranmore first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

Rachel Archelaus from RachelArchelaus.com and IntuitiveArtAcademy.com has some entrepreneurial advice to share with you when it comes to tapping into your creativity, getting outside of your own head, and turning on your brain flow. Her method involves asking the right questions of yourself, drawing on crayons (or colored pencils) and paper, scribbling with your eyes […]

The post 248: Intuitive Art Academy: Certification Programs, Relaxation, Knowledge and Intuition with Rachel Archelaus first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

Brad Baldridge is a Certified Financial Planner with over 20 years of experience who specializes in college financial planning. Since 2004, he has been a college consultant and founder of "Taming the High Cost of College," a consulting service aimed at helping families navigate college expenses. Brad hosts a podcast under the same name, which […]

The post 247: Tame the High Cost of College: Pursue Side Hustles and Entrepreneurial Adventures with Brad Baldridge first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

David Jenyns from AuthorityContent.com heard of a marketer who sold pieces of the Brooklyn Bridge and modeled this success to sell the Melbourne Cricket Ground (MCG). He's discovered that you can model (not copy) an idea to make it your own and then own that success or failure. Drill down to a speciality, find a […]

The post 246: Authority Content: Document Your Magic, Delegate Your Business, and Get Off the Hamster Wheel with David Jenyns first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

John Dwyer joins Robert Plank to discuss direct response marketing built around a desirable customer and a result the business can measure. His Wheel of Wow framework connects the audience, a distinctive incentive, problem-and-solution messaging, the website, and a reason for customers to return. John argues that broad exposure is difficult to evaluate when the […]

The post 245: Wow Factor Marketing: Stop Spraying Bullets and Use Direct Response Techniques to Adapt and Thrive with John Dwyer first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

Keith Callahan joins Robert Plank to discuss building a business around the life it is supposed to support. His experience across real estate, consulting, and network marketing leads to a conversation about income, time, systems, and the difference between working from necessity and choosing meaningful work. Keith describes early property transactions that made entrepreneurship look […]

The post 244: The Business of Life: Achieve Financial Freedom, Personal Freedom, and Create the Type of Business You Want with Keith Callahan first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

Sherrie Sokolowski joins Robert Plank to discuss planning live events and workshops around a clear business purpose. Their conversation covers the experience in the room, the work attendees should complete, the offers they may receive, and the recordings or relationships that can retain value after the event ends. Sherrie contrasts training that leaves people holding […]

The post 243: Run Live Events and Workshops with Direct Response Event Planner Sherrie Sokolowski first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

Pamela Gockley joins Robert Plank to discuss reputation as something a person or business develops through repeated actions. Her four-D framework—discover, define, develop, and defend—connects honest feedback with the identity and relationships someone wants to build. Discovery begins with learning how other people experience you. Pamela recalls an assessment that described behavior she had not […]

The post 242: The Four D’s of Reputation Marketing: Discover, Define, Develop and Defend with Pamela Gockley first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.

Diane Gardner from TaxCoach4You.com is a tax superhero and wants you to avoid mistakes you're making on your taxes, such as using the wrong entity type or not deducting meals and entertainment. You can make use of your home office deduction, hire your kids, make use if health insurance and retirement if you know what […]

The post 241: Stop Overpaying Your Taxes and Avoid Entrepreneurial Mistakes That Cost You Thousands with Diane Gardner first appeared on Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories.