We all know how marketers are tracking our every move on the world wide web. But now they’re starting to track you in the real world, too. Security cameras exist everywhere, but companies have now decided to add facial recognition software to those systems in order to track where you go, what you look at, who you’re with and how effective their ads are.

I’ll also tell you why the Firefox browser is taking bold new steps to protect your web browsing privacy and how Apple’s CEO Tim Cook believes tech companies must take steps to safeguard their customer’s data.

For Further Insight:

Tim Cook’s speech on privacy: https://www.youtube.com/watch?v=kVhOLkIs20A