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As small business owners and marketers, we often hear warnings to steer clear of public political discourse. But is staying silent the right approach?
Join me as I explore real-world scenarios, challenge the notion that business and politics are separate entities, and offer insights for every purpose-driven entrepreneur. Discover practical ways to align your business with your values, from cause-related marketing to conscious consumerism.
Are you ready to redefine the boundaries of your business and stand for what you believe in? Tune in and find out how to make your voice heard without compromising your professional integrity.
*** RESOURCES ***
* FREE LESSON & WORKSHEET: Define Your Core Values *
https://bit.ly/liftcorevalues
* Sources for this Episode *
https://www.opensecrets.org/news/2023/01/federal-lobbying-spending-reaches-4-1-billion-in-2022-the-highest-since-2010/
https://www.businessroundtable.org/about-us/members
https://www.prnewswire.com/news-releases/americans-willing-to-buy-or-boycott-companies-based-on-corporate-values-according-to-new-research-by-cone-communications-300459220.html
* The Fast Action Guide to Planning Your Best Year Ever *
Free Download: https://takewing.ck.page/bestyearever
* The Sales Runway Script *
Free Download: https://takewing.ck.page
*** Connect with Me ***
INSTAGRAM: https://instagram.com/gailnott
FACEBOOK: https://facebook.com/coachgailnott
LINKEDIN: https://linkedincom/in/gailnott
*** Connect with Take Wing Coaching ***
YOUTUBE: https://www.youtube.com/channel/UCbcd4gkmnk5aocWeibyiEAg
FACEBOOK: https://www.facebook.com/takewingcoaching
LINKEDIN: https://www.linkedin.com/company/takewingcoaching
WEBSITE: https://www.takewingcoaching.com/
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I'm excited to welcome my first guest, Elisa Estrera, a visionary brand strategist and the founder of Your Vivid Edge. With a rich background that includes launching products for giants like PayPal, JP Morgan, and AT&T, and co-founding social enterprises in the Philippines, Elisa brings a wealth of experience to the table.
Elisa shares her journey from a tech startup to consulting, revealing how she discovered her passion for brand strategy through several career transitions. We delve deep into the heart of brand strategy, exploring how it differs from marketing and why it's crucial for businesses of all sizes. We discuss the importance of understanding your business's identity, differentiating in a crowded market, and aligning your brand with your personal values.
You will gain valuable insights into how to create a compelling brand strategy, whether you're a solo freelancer or running an agency. Elisa's story is a testament to the power of self-discovery in business and the importance of aligning your work with your core values.
Subscribe for episodes packed with practical advice, personal stories, and strategic insights that will inspire you to think differently about your marketing business. Whether you're just starting out or looking to refine your brand, this conversation with Elisa Estrera is not to be missed!
Connect with Elisa on Instagram and Linkedin. Get your free No-BS Guide to Brand Strategy for Marketing Freelancers here.
CONNECT with Gail @
Instagram - https://instagram.com/gailnott
LinkedIn - https://linkedin.com/in/gailnott
Facebook - https://facebook/coachgailnott
Web - https://www.takewingcoaching.com
Thinking of leaving your job and going full-time into your marketing business?
I dive into the crucial steps for transitioning from employment to self-employment, drawing from my 23+ years as a business growth coach and marketing consultant.
Whether you're a budding entrepreneur or an established marketer considering a solo venture, this episode provides guidance on navigating the challenges and seizing the opportunities of self-employment. Listen in as I lay out a clear path for marketers ready to take the leap into running your own business.
RESOURCE
Download a complimentary copy of the Best Year Ever workbook and journal at https://bizplan.takewingcoaching.com/bestyearever
CONNECT
Instagram - https://instagram.com/gailnott
LinkedIn - https://linkedin.com/in/gailnott
Facebook - https://facebook/coachgailnott
Web - https://www.takewingcoaching.com
In the debut episode of "The Marketer's Take Wing," I share my journey from exploring the early web to becoming a seasoned business growth coach and marketing consultant.
I reflect on key lessons from my career path, inviting you to introspect and plan for your version of success.
RESOURCE
Download a complimentary copy of the Best Year Ever workbook and journal at https://bizplan.takewingcoaching.com/bestyearever
CONNECT
Instagram - https://instagram.com/gailnott
LinkedIn - https://linkedin.com/in/gailnott
Facebook - https://facebook/coachgailnott
Web - https://www.takewingcoaching.com
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