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New podcast webThere are over 2000 clubs in the UK non-league football pyramid across England, Scotland and Wales, this is the story of how Nairn County in tier 5 of Scottish football approach their m... more
FAQs about Marketing a Non-League Football Club:How many episodes does Marketing a Non-League Football Club have?The podcast currently has 8 episodes available.
October 14, 2022E8 - Achieving Record Kit SalesOn the final podcast, Michael goes through the process of kit design all the way to launch and how the massively popular TeamHamish Rainbow Third Kit came about for the club and the success it has had.A post-live note from Michael: I stupidly forgot to mention on the podcast that £10 from every adult shirt sale and £5 from every kids sale goes back to TeamHamish....more21minPlay
October 14, 2022E7 - Improving Club CommunicationsImproving the club's communications with fans was one of the goals Michael set out to achieve when he first joined the club. On this podcast he goes through setting up email marketing, podcasting and plans for the future....more16minPlay
October 14, 2022E6 - The Need To Bring In OthersAll the ideas but no time sound familiar? In Michael's case it was this plus not being in Nairn regularly enough.Michael talks about bringing on board a couple of volunteers to help, general branding plans and linking in with a local university....more12minPlay
October 14, 2022E5 - A New Website On A Non-League BudgetOn this podcast, Michael talks about how he managed to get a new website built and launched including how he got buy-in from the committee....more17minPlay
October 14, 2022E4 - Doing Things A Bit DifferentlyThis episode focuses on doing things a bit differently as a club including getting PR coverage for pie in a roll and creating stag and hen party packages....more14minPlay
October 14, 2022E3 - Going DigitalThis time around Michael talks about trying make things easier for fans online and from a digital marketing perspective. This episode covers finding a digital ticketing provider, putting our monthly club draw online plus other little bits....more12minPlay
October 14, 2022E2 - Putting a Plan TogetherOn the second episode, Michael goes through the plan put together and presented back to the management committee at Nairn County as well as going through a couple of things he would do differently if he had his time again....more24minPlay
October 14, 2022E1 - Starting OutWelcome. Get an introduction to the club and the podcast and Michael's first steps coming on board at Nairn County and surveying fans....more21minPlay
FAQs about Marketing a Non-League Football Club:How many episodes does Marketing a Non-League Football Club have?The podcast currently has 8 episodes available.