In this bonus episode of Marketing & Margaritas, we’re looking ahead to 2025 and breaking down the key marketing trends you need to know. From shifting consumer behaviours to emerging content styles, we’ll explore the strategies that will help you stay competitive in the year ahead.

If you’re planning your next move or just want to be prepared for what’s coming, this episode offers practical insights to keep your marketing fresh and effective.

Follow: https://www.instagram.com/marketingandmargaritas_/

Ready to level up your TikTok game in the new year? In this episode, we dive into the ultimate TikTok audit—helping you identify what’s working, what’s not, and what changes to make for maximum growth in 2025.

From refining your bio to optimising your content strategy, we’ll walk you through actionable steps to create a profile that attracts, engages, and converts. Whether you’re a brand, creator, or business owner, this is your roadmap to Instagram success in the year ahead!

Follow: https://www.tiktok.com/@madecreativeco

Ready to level up your Instagram game in the new year? In this episode, we dive into the ultimate Instagram audit—helping you identify what’s working, what’s not, and what changes to make for maximum growth in 2025.

From refining your bio to optimising your content strategy, we’ll walk you through actionable steps to create a profile that attracts, engages, and converts. Whether you’re a brand, creator, or business owner, this is your roadmap to Instagram success in the year ahead!

The holiday season can make or break your year, so why not make it your most successful one yet?

In this episode, we’re diving into actionable strategies to maximise your sales, connect with your audience, and stay ahead of the competition during the busiest time of the year.

We’ll cover:
- How to prep your marketing campaigns to stand out in the crowded holiday space.
- Tips for boosting sales and creating memorable experiences for your customers.
- Post-holiday strategies to keep the momentum going into the new year.

Follow: https://www.instagram.com/marketingandmargaritas_/

On today's Margi Hour we live audit ecommerce brand @madelinepaigeintimates after she jumped into our DMs with the following: Hey 🫶🏻 Jumping in the dms about my launch! I am launching a new valentines lingerie collection in December!

Have a question you want answered on the podcast, jump into our Instagram DMs: https://www.instagram.com/marketingandmargaritas_/

In this episode we dive deep into each stage of the launch plan Ruby uses for her service based clients.

We discuss what is needed to be successful at each stage and how you, as a service provider, can plan and execute this strategy next time you are selling one of your offers.

Ps. Found this episode helpful and are itching for more?

Checkout “The Launch Playbook” now available for our paid subscribers: https://open.spotify.com/episode/4uC24KjnStxzUYotCyYt6J?si=m7vWIWGgSdWXrArfhmcUTg&nd=1&dlsi=457c04ee38524571

Wondering whether a waitlist or direct launch is the best move for your next product?

In this episode, we break down the pros and cons of each strategy, exploring how a waitlist can build demand and excitement versus the impact of a no-wait, direct launch.

We discuss which approach aligns best with your brand and audience, ensuring your next launch is set up for success.

Follow: https://www.instagram.com/marketingandmargaritas_/

In this episode, we’re diving into how businesses can turn the holiday season into their best-performing time of year.

We’ll share strategies to keep you busy if things slow down and ways to take advantage of the holiday spending surge.

Whether it’s maximising quieter times or riding the festive sales wave, we’re breaking down actionable steps that help you thrive in every scenario.

Don’t miss out on learning how to make the holiday season your most rewarding yet!

Follow: https://www.instagram.com/marketingandmargaritas_/

Today's Margi Hour we answer Faye's question:

"Hey girlies! Absolutely love the podcast (listening from the UK). Just a quick question, one of my clients is in the charity sector - if you have any insight to share here that would be amazing. We have basically no budget so everything is organic, we can’t run giveaways. Any ideas/ tips on how to keep building up our audience? Xx"

Have a question you want answered on the podcast DM our Instagram: https://www.instagram.com/marketingandmargaritas_/

In this episode, Maddi's discusses the newest trend to hit our social media channels - live shopping.

Live shopping combines the 'social' of social media with the immediacy of online shopping, creating a real-time, interactive experience where brands showcase products, engage with customers, and drive instant sales.

Maddi discusses the key benefits for brands—like increased engagement, instant conversions, real-time feedback, and FOMO-driven sales—that make this strategy so effective.

Follow: https://www.instagram.com/marketingandmargaritas_/