Business Innovators (Audio)

Marketing in a Global Age Featuring Aimeé Lapic


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Global marketing expert Aimeé Lapic sits down with UC Davis Professor Kimberly Elsback to explore the insights she has learned as a senior-level executive at Banana Republic and the Gap with a focus on customer experiences. Series: "UC Davis Graduate School of Management's Dean's Distinguished Speaker Series" [Business] [Show ID: 32186]
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Business Innovators (Audio)By UCTV

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