AI is disrupting traditional SEO. Learn how to optimize for AI search engines like ChatGPT, Perplexity, and Google's AI Overviews with strategies like schema markup, entity building, and authoritative content creation.

Here's the list of 17 easy-to-use tools for marketers to write, design, research, and automate work faster. Learn what each tool does and how to use it smartly.

Here's how to use Perplexity AI for smart, real-time research with sources. Learn step-by-step to get accurate answers faster than Google or ChatGPT.

Here's how Absolut Vodka used bold design, smart ads, and cultural strategy to become America’s top vodka. A timeless marketing case study.

Campa Cola’s re-entry into the Indian soft drink market shows how emotional storytelling and price wars can rewrite the cola playbook.

Here's how Blinkit became a top quick commerce brand with fast delivery, fun packaging, smart memes, and seasonal marketing. A must-read for marketers.

Here's how 5 Indian brands like Zomato, Nykaa, and Flipkart use smart marketing strategies inspired by global brands but made for Indian users.

Glossier grew from a beauty blog into a billion-dollar brand. Learn how they used content, community, and customer feedback to win loyal fans worldwide.

Learn how Bloom Hotels disrupted India's mid-market hospitality space with a tech-forward approach, consistent branding, direct booking strategy, and a trademarked sleep experience.

See how Death Wish Coffee used bold branding, a clear promise, and smart marketing moves to grow from a small shop to the world’s strongest coffee brand.