In this episode of Easy Promote, we’re diving into the power of leverage and how working smarter can lead to bigger results with less effort. After sharing a humorous, relatable story about his first-ever gym injury, our host explores the concept of ‘attractive character’ from Russell Brunson’s teachings. We talk about how crafting personal stories, building systems, and finding small, creative shortcuts can enhance efficiency in every area of life—from lifting heavy objects as a kid to streamlining group study sessions in university. Tune in to hear real-life examples of how leveraging small changes can lead to significant outcomes in business and beyond, all while working in harmony with your natural flow.