GivingTuesday's Kathleen Murphy Toms talked to my local nonprofits about how to use email to promote their GivingTuesday campaigns. After the talk she fielded questions about all things nonprofit marketing including:
How many emails is too many emails?
What platform to use for personalizing emails.
Advice on segmenting your list.
How to get your head on straight and write an email that really connections with your audience.
Setting marketing goals and more!
Soak in all the awesomeness of Kathleen's advice in this quick Q&A session!