Marketing Rocketfuel

Welcome to the Marketing Rocketfuel podcast, where Drew and Michael explore the latest trends and technologies in the world of marketing. In this episode, sponsored by Escape Plan Marketing, we're tackling a hot topic: "Copywriters vs. ChatGPT: Celebrity Death Match."  

Are copywriters in danger of being replaced by ChatGPT? It's a question that's been on everyone's minds lately, and we're diving into the debate with a fun and playful twist. As always, we'll be bringing you our unique take on the issue, with plenty of humor and wit along the way.  

So join us as we explore the potential impact of ChatGPT on the world of copywriting. We'll be discussing the fears that some copywriters have about becoming obsolete, and exploring how new technologies can actually make them more effective at their jobs.  

And of course, we'll be having a little fun along the way, with some playful banter and maybe even a few surprises. So be sure to tune in and join the conversation!  

Thanks again to our sponsor, Escape Plan Marketing, for making this episode possible. We couldn't do it without you!  

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Get an entire marketing team for less than the cost of a single employee. Visit https://escapeplanmarketing.com to book your free Discovery Call today.  

We mentioned this video by @oboscuriousmind https://www.youtube.com/watch?v=SbgJDL4DJ7M 

Try ChatGPT for yourself at https://chat.openai.com.  

Marketing Rocketfuel is available on YouTube, Spotify, Apple Podcasts, and Google Podcasts. Be sure to like, comment, and subscribe so you never miss an episode.

Learn about the role of a social media coordinator and what they bring to your company. Including creating content, managing your community, and analyzing metrics to drive successful campaigns.  

Drew and Michael answer these questions: 

Marketing Rocketfuel is hosted by Drew Horine and Michael Aldea. Together, they have over 50 years of digital marketing experience. Plus, they have really cool hair.  

Blog Post: https://www.escapeplanmarketing.com/rocketfuel/what-does-a-social-media-coordinator-do/ 

Sponsored by Escape Plan Marketing. Full-service marketing solutions for mid-sized companies. Book your free Discovery Call at https://escapeplanmarketing.com.  

Like us? Hate us? Somewhere in between? Let us know in the comments, smash that Like button, and ring the bell!

Today on Marketing Rocketfuel, Drew & Michael tackle the biggest mistake made by mid-sized company CEOs. We discuss how the CEO Bottleneck will kill any momentum in your company and how to open it up to scale your company's growth.  

Episode Blog Post: https://www.escapeplanmarketing.com/rocketfuel/ceo-bottleneck/  

Sponsored by Escape Plan Marketing. We create engaging content to attract new customers and deliver measurable results for your business. Book your free Discovery Call at https://escapeplanmarketing.com.

The Marketing Director is one of the most misunderstood positions in your small business. Misconceptions about this job often lead to burnout, crappy results, and thousands upon thousands of dollars in wasted money.  

Drew & Michael break down the myths and misconceptions about what a marketing director does, when you actually need one, and how to turn them into a lead-generation powerhouse.  

Marketing Rocketfuel is sponsored by Escape Plan Marketing. Are you ready to boost your business to the next level? Book your free discovery call today at https://escapeplanmarketing.com.  

Visit our blog: https://rocketfuel.work  

This podcast is available on YouTube, Spotify, Apple Podcasts, Google Podcasts, and the Anchor Podcast Network.

Drew and Michael discuss when to hire a marketing agency, some agency red flags, and how to keep the relationship from going south.  

Shout out to Drew's realtor: Jenna Jourdet https://www.realjennajourdet.com/ 

Marketing Rocketfuel is sponsored by Escape Plan Marketing. If you want to grow your business to the next level, visit https://epmkg.com to book your Discovery Call now.  

Episode Blog Post: https://www.escapeplanmarketing.com/rocketfuel/when-not-to-hire-a-marketing-agency/ 

Episode Highlights: 

The Marketing Rocketfuel podcast is now available on YouTube, Spotify, Apple Podcasts, Google Podcasts, and Anchor.

Drew & Michael talk about what it really takes to create a professional business website, from start to finish. We outline the costs and steps involved to get your web presence up, running, and climbing the ranks on Google.  

Sponsored by Escape Plan Marketing https://escapeplanmarketing.com 

Marketing Rocketfuel Blog: https://rocketfuel.work

Drew and Michael talk about how to be successful with short-form videos on TikTok, Reels, and Youtube Shorts. How much work is involved in creating them and should you outsource to a professional videographer?  

Sponsored by: https://escapeplanmarketing.com

Marketing Rocketfuel is available on YouTube, Apple Podcast, Google Podcast, Spotify, and Anchor.  

Check out our blog at https://rocketfuel.work.

Promoting your business through social media is itself a booming business. An analysis conducted by The Content Factory found that "the average organization spends between $200 and $350 per day on social media marketing. This works out to between $6,000 and $10,500 per month or between $72,000 and $126,000 per year.”

In Episode 5 of Rocketing Marketfuel, Drew and Michael talk about the hidden costs of using social media for business marketing.  

- Escape Plan Marketing (Sponsor) Book your Discovery Call and get a free marketing audit checklist. https://escapeplanmarketing.com

You've seen them advertised before your favorite Hulu series or YouTube video. Build a professional website in no time with zero experience and hardly any money. But, is that really the best way to create your business website?  

Drew and Michael reveal the hidden costs of Wix, Squarespace, and other do-it-yourself website builders. Should you ever use them or are they a total waste of time?  

Links mentioned in today's podcast: 

Marketing Rocketfuel Blog

Escape Plan Marketing (Sponsor) 

Book your Discovery Call and get a free marketing audit checklist.

Website Builders 

If you're thinking about selling products online, you don't want to miss today's podcast. Drew and Michael walk through the Shopify app and reveal the hidden costs of launching your store.  

Links:

In Today's Podcast:

This is podcast 2 of 2 in our Shopify Hidden Costs discussion. If you find this content helpful, be sure to like, subscribe, and comment. Think we can do better? Tell us that, too!