Marketing the 912

In this episode we hear the interview with Derek Horne of The Horne Law Firm in Pooler, Georgia. If you thought you knew all you needed to about Personal Injury attorneys, think again. 

It isn't all about the aggressive advertising campaigns or making a profit at all costs. For this attorney, it is about caring for his clients. 

Derek shares his unique and empathetic approach to personal injury cases which will leave you with a fresh perspective on the industry. Derek also shares his diverse career and the lessons he has learned along the way. 

In this episode Jan Southern talks with Travis Stephens from Total Service Heating & Air in South Georgia. Travis and his wife Lisa started Total Services after years working for Lisa's family business. Through hard work, integrity and an honest business philosophy, they grew their company to a thriving operation in seven short years. 

David Legasse, and his wife Carol are the owners of The Salt Table. David has had a long and successful career in marketing and advertising and shares this knowledge and experience with me, as well as how the couple started and expanded their unique business.

The Salt Table has grown to 6 locations and a thriving e-commerce business with hundreds of products. You won't want to miss this episode full of valuable insight for any business owner.

Marketing and technology is moving at a rapid pace. As business leaders, it may be overwhelming. In this episode I summarize 6 areas to focus on in the coming year. These tactics will give you the competitive advantage and help you grow your business through solid, strategic marketing. 

In this episode, Jan Southern answers a few of the most common marketing questions she has received and offers sound advice for getting started with marketing, social media and brand identity. 

In this episode, Jan Southern chats with Tripp Sheppard. Tripp is the president of the Bank of Newington in South Georgia. Tripp's family founded the Bank of Newington

In this episode we talk with Melissa McBride Stille.  When it comes to health insurance, Melissa knows her stuff. She has been in the health insurance industry for 13 years, an independent insurance agent for four years and the sole proprietor of Stille-DeWitt Health Brokerage since 2020.

Melissa has extensive experience with Medicare and other insurance providers. She goes over the current challenges in the healthcare industry and what to look for when choosing healthcare coverage. 

We also talk about how she built her business with grass roots marketing and building a network of referrals in the local area.  We can learn a lot from Melissa's experience growing her business. 

Enjoy

In this episode we talk about grass roots efforts and networking to grow your business. We go over the top six recommendations for using simple strategies that will help you dominate your local market before you decide to scale and expand your marketing and advertising. 

Enjoy!

In this episode we talk with Pam Southard, Executive Director of the Greater Pooler Area Chamber of Commerce in Pooler, Ga. Pam shares about the importance of networking and how the Chamber helps businesses get the support they need and stay connected to their community of business owners. We also share some tips on how to network in person and online

Enjoy!

In this episode we talk with Lisa Yannett, Vice President for Horizon Staffing in Savannah.

Lisa shares timely information about the state of the employment industry and the challenges with the staffing shortages and economic challenges.  If you own or manage a business that hires employees, you are not going to want to miss this episode.