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Social media analytics - is the process of tracking, collecting, and analyzing data from social media platforms to improve your organization's strategic business decisions.
The importance of social listening :
Social listening - is tracking and analyzing conversations and trends related to your brand
Two-step process :
- Monitoring your platforms.
- Analyze your collected information and plan actions based on what you have learned.
- Market research.
- Strategic marketing.
- Marketing communication.
* The essence of marketing ( planning your future )
AIDA formula stands for attention, interest, desire, and action.
The vital reasons for building an email list :
- First, You can use it to sell products.
- Second, drive traffic to blog posts.
- Third, drive traffic to YouTube videos.
-Finally, get responses to market research surveys.
The process to develop your business in digital marketing :
- Define a target audience .
- To track that target audience with free content and ADS .
- Measure and optimize.
1.Similarweb
2. google trends
3. Canva
4.VidIQ
5.Keyword Everwhere
Marketing tips by Alaa Bajrai
Introduction.
The podcast currently has 10 episodes available.