Marketing Today, Episode 86, from Monash University, Melbourne Australia. Featuring:

• This week's marketing news in brief;
• A chat with Julian Cole from The Population, on his efforts to hijack a Social Media campaign;
• Song of the week: 46bliss, "The Way You Are", from http://music.podshow.com/

Our voice feedback number is +61 3 9903 1199.

• This week's marketing news in brief;
• A chat with Col on the couch, covering Victoria's bushfires and marketers' responses - (philanthropic or opportunistic?), Manchester United, and Green Marketing;
• Song of the week: Jason Moss, "Face My Fears", from http://music.podshow.com/

Our voice feedback number is +61 3 9903 1199.

• A five-minute wrap of this week's marketing news;
• A chat with Oyster and Zac, about Twitter, building a brand on social media, this week's Oyster Report, and how to graduate like a rock star;
• Listener feedback;
• Song of the week: Panic at the Disco, "The Only Difference Between Martyrdom And Suicide Is Press Coverage", from http://music.podshow.com/

Our voice feedback number is +61 3 9903 1199.

• The Oyster Report;
• Col on the Couch, discussing the latest ABS report, newspapers, Connex, and Daisy the cow;
• Song of the week: David Cloyd, "Never Run", from http://music.podshow.com/

Our voice feedback number is +61 3 9903 1199.