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Marketing is soo big right now that it feels like you are missing something if you aren't a part of it. And that might be true depending upon how you look at marketing and your business.
But why should you care about marketing other than the fact that 'everyone is doing it'?
It’s really difficult to live in the 21st century without coming in contact with marketing (unless you like in a jungle). From your morning newspaper, to during work, to the entertainment after work, marketing is at play. Sometimes direct, sometimes indirect. It affects your decisions (and business if done correctly) more than you can imagine.
In this show, we see what really goes into marketing. The tech stuff, psychological stuff, the monetary angle, and everything else. It’s not about the new social media platform. Neither is it about selling through ads. It’s about what moves us as humans.
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