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Marketing while you Sleep - The Power of SEO!
This week, I'm diving into SEO and marketing while you sleep - because who doesn't want their business working hard while they're catching some well-deserved shut-eye?
I'm chatting about the reality of getting your holiday business found online without losing your sanity in the process. No fancy jargon or complicated tricks here - just straight-talking advice that actually works for real people running real businesses.
Now, I know SEO can feel like trying to crack some mysterious code that Google keeps changing (because, let's face it, they do!). But here's the thing - it doesn't have to be overwhelming or turn you into a tech wizard overnight.
So if you've been wondering how to get Google to notice your gorgeous short-term rental or glamping property without staying up all night tweaking keywords, grab a cuppa and let's get into it!
---
Key Takeaways:
- SEO isn't rocket science - it's just about helping the right guests find you when they're searching
- Your website can be working for you 24/7, even when you're fast asleep (now that's what I call a good employee!)
- Small, consistent efforts beat massive overhauls every single time
- Google loves fresh content, but it doesn't have to be perfect - progress over perfection, always
- Don't get caught up in all the technical stuff - focus on what your guests actually want to know
---
Further SEO Training:
SEO Case Studies: Join my Membership to access the course
SEO Tools:
Yoast SEO - Free WordPress Plugin
---
*BOOTCAMP IS BACK!
My Direct Bookings Bootcamp is now available ON DEMAND. Let’s make 2026 your best year yet for direct bookings!
Find out more
---
What would you do with an extra £20k+ in your holiday business?
I've saved £100k in commission in 5 years by taking 100% direct bookings and now I show Airbnb hosts, holiday cottage and glampsite owners how to do the same.
It is easier than you think to move to 70%+ direct bookings.
If you currently rely on Airbnb or another online agent (OTA), take Sarah's FREE quiz here - it's time to give them the boot!
---
Connect with Sarah:
Website
---
View all episodes
By Sarah OrchardThis week, I'm diving into SEO and marketing while you sleep - because who doesn't want their business working hard while they're catching some well-deserved shut-eye?
I'm chatting about the reality of getting your holiday business found online without losing your sanity in the process. No fancy jargon or complicated tricks here - just straight-talking advice that actually works for real people running real businesses.
Now, I know SEO can feel like trying to crack some mysterious code that Google keeps changing (because, let's face it, they do!). But here's the thing - it doesn't have to be overwhelming or turn you into a tech wizard overnight.
So if you've been wondering how to get Google to notice your gorgeous short-term rental or glamping property without staying up all night tweaking keywords, grab a cuppa and let's get into it!
---
Key Takeaways:
- SEO isn't rocket science - it's just about helping the right guests find you when they're searching
- Your website can be working for you 24/7, even when you're fast asleep (now that's what I call a good employee!)
- Small, consistent efforts beat massive overhauls every single time
- Google loves fresh content, but it doesn't have to be perfect - progress over perfection, always
- Don't get caught up in all the technical stuff - focus on what your guests actually want to know
---
Further SEO Training:
SEO Case Studies: Join my Membership to access the course
SEO Tools:
Yoast SEO - Free WordPress Plugin
---
*BOOTCAMP IS BACK!
My Direct Bookings Bootcamp is now available ON DEMAND. Let’s make 2026 your best year yet for direct bookings!
Find out more
---
What would you do with an extra £20k+ in your holiday business?
I've saved £100k in commission in 5 years by taking 100% direct bookings and now I show Airbnb hosts, holiday cottage and glampsite owners how to do the same.
It is easier than you think to move to 70%+ direct bookings.
If you currently rely on Airbnb or another online agent (OTA), take Sarah's FREE quiz here - it's time to give them the boot!
---
Connect with Sarah:
Website
---