EP 25. VP of Media and Digital Activation at Sleep Number, Lisa Bailey, goes down memory lane with Sarah to discuss their brand storytelling evolution the last 10+ years. Together, Sarah and Lisa have worked with Sleep Number more than 32 years combined! ALL sorts of juicy goodness. How Sleep Number makes mattresses engaging.

SHOW NOTES: https://blog.kindredspeak.com/sleep-number-episode 25

SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 23. What are you doing to advance your skills & stay competitive? Why feeling “too busy” isn’t doing you any favors, and a helpful way to quickly help your brand storytelling strategy work.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/too-busy-think-about-this-episode-23/

BRAND STORYTELLING BLUEPRINT COURSE: https://sarahpanus.podia.com/brand-storytelling-blueprint

SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e

LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 22. Is there a better way to get alignment on your content plans inside your organization, and reduce push-back and future revisions? Sarah’s advice to help.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-alignment-on-your-content-plan-episode-22/

LEARN MORE ABOUT SARAH'S ONLINE COURSE: https://www.kindredspeak.com/courses 

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 21. Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles. JOIN the Brand Storytelling Blueprint mini-course waitlist at www.kindredspeak.com/waitlist

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-ways-to-think-like-a-brand-editorial-director-episode-21/

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 20. Energy Engineer, Caroline Milton from The Transformation Table, joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-increase-your-energy-levels-caroline-milton-episode-20/

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 19. What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influencer-vs-influence-marketing-jason-falls-episode-19/

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 18. Sarah shares eight of her favorite e-newsletters. What she likes about each of them, and how you can sign up if any sound interesting and creativity-inspiring to you.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-newsletters-for-creative-inspiration-episode-18/

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 17. Sarah and influencer expert guest, Kelly Olexa from Lumanu and The Kelly O Show, discuss: What brands should avoid to be successful with influencers; micro and nano influencers; paid social distribution; measurement & Kelly’s mistake you can learn from.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/micro-nano-influencer-marketing-kelly-olexa-episode-17/

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

EP 16. Emmy-winning filmmaker, Jesse Roesler joins Sarah to discuss: Authenticity in storytelling; Documentary film; How to find great stories; When to use video; Components of emotional filmmaking; Power of music/sound; Brands as publishers & filmmakers; Best practices for brands partnering w/filmmakers.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/all-things-video-storytelling-with-emmy-winner-jesse-roesler-episode-16/

3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices