If your business is on Instagram, you've likely noticed the explosion of Reels in the last year and it's also probably made Instagram feel a little more complicated. That's why I'm sharing 10 ideas you can use for Instagram Reels right now in today's episode along with some best practices to help optimize the performance of your Reel.

On this episode of the Marketing Your Local Business Online Podcast, we're chatting with Rachel and Hannah of Waterloo Street, a boutique website design agency. They have the answers to all questions that you may have about website building, essentials for branding your website, and how to do it all within your budget.

How many times have you told yourself you'll post to your social media later? Or you'll send that email to your list this week and then it just doesn't happen. If your hand is raised then this episode is for you! I'm going to walk you through how you can create your content calendar so you can be consistent and strategic with your marketing. We'll talk through the tools I use to do this and how you can come up with content ideas that support what's happening in your business. And at the end of this episode as a bonus I'll share a couple of tools for scheduling your content for your social media platforms as well.

Do you have a set of processes in place to streamline your marketing? If you answered no then this episode is for you. We'll be walking through how you can set up your marketing system in just one day. Identify the social media platforms that are best for your business, figure out how to get started with email marketing, and learn how to optimize your Google MyBusiness listing - an essential for local businesses.

Are you a local business owner, overwhelmed by the world of online marketing? After working with a variety of local businesses to help them turn their online marketing into paying customers, I've come to realize that it really boils down to three things (regardless of an ever changing algorithm). In this episode we break it down in depth and give you some examples to help spark your own ideas!