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In this episode of the Full-Time Lash Artist Podcast, we break down practical strategies to help lash artists grow their clientele and dominate their local market. From understanding search traffic versus interruption traffic to leveraging Google My Business (GMB), we explore how you can take simple steps to stand out online.

Topics covered include:

•🌐 The difference between search traffic (Google) and interruption traffic (social media).

•🔑 How to optimize your Google My Business profile for maximum visibility.

•📍 The importance of using localized keywords like “eyelash extensions near me” and “eyelash salon in Boston.”

•🛠️ Tools like Keywords Everywhere to research high-value search terms.

•💻 How to list your GMB details effectively, including address, hours, and photos.

•💡 Why SEO-optimized descriptions and consistent reviews are crucial for ranking higher on Google.

If you’re ready to attract more clients and grow your lash business, tune in now to learn how to harness the power of digital tools like GMB and keyword research!

Stay tuned for expert tips and actionable insights that will help you build a thriving lash empire.

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