What if you only needed 32 clients to build a six-figure lash business?

In this episode of Full Time Lash Artist, Marian (Cosmina’s husband and behind-the-scenes marketing strategist) shares the exact mindset and numbers that can change how you see your lash career forever.

You’ll learn:

• The lifetime value formula that applies to every lash business.
• Why recurring services like lash extensions give you an advantage most industries don’t.
• How to choose the right clientele who can actually afford (and stick with) lashes.
• Real stories from Marian and Cosmina’s journey — from cleaning services to building Limitlashes Academy.
• The 3 hats every lash artist must wear: marketing, sales, and service delivery.

Whether you’re dreaming of your own salon, building a training program, or just starting out, this episode will push you to audit yourself, set realistic goals, and scale the right way.

👉 Press play and see why only a handful of clients — with the right system — can create the freedom you’re chasing.

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Most lash artists think the only way to grow is to open more chairs, hire employees, or expand into new cities. But there’s another path—scaling yourself. In this episode of the Full Time Lash Artist Podcast, we break down two growth models: building a salon empire or building a personal brand through courses, certifications, and online coaching.

You’ll hear how to:

• Audit yourself and choose the business model that fits your wiring
• Calculate the lifetime value (LTV) of a lash client and why just 32 clients can equal a 6-figure business
• Understand your customer avatar and choose the right clientele who can afford lash extensions
• Wear the three essential hats every lash artist must master: marketing, sales, and service
• Overcome the discomfort of selling and why every post, DM, and appointment is a sales opportunity
• Avoid the “comparison trap” when offering lash training, even if you’re newer than others in the industry

We also dig into the mindset shift that turns Instagram and Google from “social platforms” into your biggest lead generation tools. If you want to move from being “just another lash artist” to building a real business, this episode gives you the roadmap.

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In this episode of Full Time Lash Artist Podcast, we break down how to choose the right lash thickness, length, and mapping for every client—so your sets look flawless and last longer. You’ll learn:

• Why sticking to one lash brand improves consistency
• The exact thickness ranges for classic, light volume, full volume, and mega volume sets
• How to customize fans for healthy, natural lashes
• Pre-consultation tips to match lash style to eye shape and lid space
• Why shorter lengths improve retention and create a fuller lash line
• Special effects using curls, mapping, and double/wispy classic techniques

Whether you’re perfecting your volume lash technique or refining your lash extension training knowledge, this episode is packed with actionable insights you can use right away.

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In this episode of the Full Time Lash Artist Podcast, Cosmina breaks down her exact method for creating clean, symmetrical volume lash sets using narrow fans.

You’ll learn:

• Why narrow fans give a cleaner, more uniform top line than wide fans
• The difference between strip, pinching, and twisting techniques — and which one she swears by
• How to properly pick, place, and crystallize volume fans using the correct amount of glue
• The critical role of tweezer grip, fiber tips, and pressure when creating fans
• Why mastering one technique at a time builds real muscle memory and consistency
• How to choose fan width based on the client’s lash line (full vs. sparse)

Whether you’re in lash extensions classes or refining your advanced lash technique, this one’s a must-listen for any lash trainer or full-time lash artist.

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In this episode of the Full Time Lash Artist podcast, we go deep into advanced techniques that take your lash sets from basic to professional. If you’ve ever struggled with understanding curl types or creating symmetrical volume fans, this episode breaks it all down step by step.

What You’ll Learn:

• The difference between B, C, D, L, and M curls and when to use each.
• Why M curl is perfect for creating wispy eyeliner effects.
• How to customize volume sets with spikes for a balanced, textured lash line.
• The key differences between classic and volume applications.
• How to apply fans on top, bottom, and sides of natural lashes to achieve different styles (cat eye, open eye, wispy).
• When to use narrow vs. wide fans and how they impact your top line.
• Why pre-made fans limit customization and how to make your own for better retention.
• The secret to following the base instead of the natural lash growth for a perfect, straight lash line.

Whether you’re a beginner or an experienced lash artist wanting to refine your craft, this episode is packed with expert lash extension tips and practical advice you can use on your next set.

👉 Listen now to learn how to elevate your technique, build better retention, and create stunning custom lash designs.

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In this episode of the Full Time Lash Artist Podcast, Cosmina sits down with Anna, a lash artist and former student who transitioned from a packed salon schedule to building her own successful lash business in under 3 years.

If you’re a beginner lash artist trying to figure out the next step after lash training, this story is for you.

Inside this conversation, you’ll hear:

• Anna’s journey from esthetic school in 2016 to launching her lash career in 2022
• The real struggles of working 12-hour salon shifts—and why she walked away
• How lash extensions became her ticket to flexible income as a mom
• Why practice (daily!) is the game-changer for every beginner
• The pros and cons of starting your lash career in a salon vs. working from home
• Cosmina’s advice on choosing your growth path: horizontal (scaling) vs. vertical (specializing)

This episode is packed with insights for new lash artists, students fresh out of a lash extensions class, or anyone looking to grow their lash business with confidence.

💡 Whether you’re dreaming of running your own beauty studio or want to become a certified lash trainer, this episode will show you what’s possible.

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In this heartfelt episode of the Full Time Lash Artist Podcast, host Cosmina Esanu sits down with Anna—one of her first-ever students—who shares her real, raw, and inspiring journey from working in a salon to becoming a full-time lash artist and now, a certified lash trainer.

Whether you’re brand new to lash extensions or already building your clientele, this episode is packed with personal insight, real-world challenges, and the kind of honest advice you can’t Google.

🔎 Topics covered in this episode include:

• What it really takes to go from salon employee to independent lash artist
• How daily practice and consistency helped Anna speed up her technique and improve retention
• The importance of choosing the right lash trainer from the start (and how the wrong one can cost you more later)
• Why Instagram visibility matters—even before you take clients
• The physical realities of lashing and how your posture, tools, and workspace affect long-term success
• What Anna learned about mentorship and why it’s rare to find a trainer who stays in your corner after class
• Cosmina’s unique approach to training and why her students feel seen, supported, and set up for growth
• Anna’s next big goal: building her lash product line and training aspiring lash artists globally
• The mindset shift required to become a successful lash artist in 2024 and beyond
• Why genuine connection with clients and students is the most underrated part of this business

If you’ve ever doubted yourself, hit a plateau, or wondered how to turn your passion into a real business—this episode will remind you what’s possible when you’re all in.

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In this powerful episode, Cosmina sits down with lash artist Anna, who shares how she left salon life behind to build a lash business on her own terms. They talk about the emotional side of client relationships, the importance of setting your own schedule, and why creating a relaxing environment matters more than you think.

You’ll hear raw truths about:

•  Why charging less as a beginner can sabotage your growth
•  The real reason clients drive hours to see the same lash artist
•  How to build real, lasting client loyalty through connection, not discounts
•  The mindset shift from “service provider” to “trusted expert”
•  Why consistent content and personal branding on Instagram attract dream clients

Whether you’re a new artist or thinking about going independent, this episode will show you what it really takes to thrive in the lash industry long-term.

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Think the market is too saturated? Think again. In this episode of Full Time Lash Artist Podcast, Cosmina Esanu and Anna break down the biggest lie in the lash industry: “There’s too much competition.” We talk about why competition is actually a good thing, how demand is still wide open, and how clients are craving connection—not just lashes.

You’ll also hear:

• The truth about starting from zero
• How to transition from a salon to your own space
• Why students fly from out of state to train with Cosmina
• How to create loyal, connected clients that stick with you for years
• Why you need to stop hiding and start posting—even if it’s not perfect

This is your reminder that there’s space for you, your story, and your style in the lash world. If you’re building your lash business from scratch or feeling stuck, this one is for you.

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In this episode of the Full Time Lash Artist Podcast, we cut through the fluff and expose the mindset that’s keeping most lash artists stuck: perfectionism. If you’re always waiting for the “right time” or for everything to be polished before you make a move, this is your wake-up call.

Here’s what you’ll learn:

•  Why chasing “perfect” kills momentum and profits
•  The biggest mistake lash artists make when things finally start working
•  When running ads makes sense—and when it’s just a money pit
•  How to spot opportunities with the tools and skills you already have
•  Why feeling uncomfortable is often a sign you’re on the right path
•  The brutal truth: Are you building a real business or just treating it like a hobby?

Expect real talk, no fluff, and strategies you can apply right away to grow faster with less stress. If you’re tired of spinning your wheels, hit play.

Connect with Cosmina on IG

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Text Me Here On My Podcast Contact Any Questions About My Lash Classes