There's a lot of talk about ChatGPT and AI, but beyond asking it to write your next ad or email, what are some of the other ways marketers are using automation to speed things up and spend less time? Matt discusses a variety of ways his clients are currently using automation and some tips on how you can use it in your business.

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Today we interviewed Mont Handley, serial entrepreneur who's first small business was funded on Shark Tank by Mark Cuban. Today, he continues to listen to customers in the ag space, which has led him to his latest small business that's revolutionizing an entire industry. Mont provides tips on how to look for opportunities along with funding and patent resources at universities throughout the U.S.

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Does your business need a website, or you simply need to update your current website? Today, we sat down with Chris Barbauld, President of the Barbauld Agency to discuss the items that are most important when choosing your next website and the company to design it for you.

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Do you actually take the time learn and ask your customers what they need, want, and even demand? Matt discusses how there are two ways to deliver products/services, and why nearly half of you aren't asking the right questions.

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"We can't afford to do digital advertising" is something we hear on a weekly basis. That is until we breakdown the math and present it in a different context. Digital ads are actually really inexpensive and cost less than your daily coffee. In this episode we strive to introduce you to a world that you might be avoiding due to a simple perception that is wrong. 

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Ninety-five percent of businesses struggle with one thing that's simple to do. In this episode we'll discuss the one tactic that Matt did in his own business that shed light on how he should be running and marketing his business. "It was as if someone took the blindfold off and we knew exactly what was going to happen."

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With all of the ways we have to connect with customers, we find ourselves jumping from one platform to the next trying to do everything we can. However, this lack of focus is actually hurting us more than helping us. In this episode, Matt breaks tips to help you focus and find the right marketing tactics that you're good at, as well as comfortable taking on. 

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Oh no, TikTok is gone. Now it's back. We'll briefly discuss the concern you should have regarding your followers. In addition, we get into discussing social engagement, why it is important, and a few ideas to generate engagement from your own followers so they continue to see your posts. 

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Matt shares stories of customers who are good, and bad for your business. Using a simple 3-step way to look at customers, Matt breaks down customers he likes to call the Ghost of Christmas Past, The Open House Grinch, and the Compulsive Returner to name a few. 

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Matt and Jim discuss how most small business owners believe everyone knows their business. In addition, they share a quick survey proving this theory wrong, while also sharing tips on how to generate awareness in your farm (local market).

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