In this episode, Jason Osborn interviews Nicci Take, owner of the M62 Group, to explore nearly three decades of business growth, sales psychology, and hard-won entrepreneurial lessons. Nicci shares candid insights on mastering cash flow, protecting (and letting go of) intellectual property, and developing a win-rate-driven coaching model that has helped clients secure billion-dollar deals. She also introduces her community, Leaders That Win, where non-sales leaders learn the behavioral and cognitive science behind influencing high-stakes decisions.

To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/