This week on TheCovertCode the topic is “social media influencers” and I'm pleased to introduce Toby Tamaye, President of AT Marketing LLC. Toby has built a reputation for his work focused on niche PR marketing services for the Asian travel market, primarily in the Japanese, Korean and Chinese markets. In recent years he’s become a sort of influencer himself in the Hawaii Food Scene and has helped all types of clients get their feet wet in this evolving social space.