Mastering Your Health Coaching Business with Brian Gryn

Brian Gryn, a seasoned health coach, author, and podcast host joins the show to explore the intricate mechanisms that have driven his coaching practice to success.   Brian shares the diverse approaches he has employed, including product development, book authorship, and podcasting, to build his thriving health coaching business. Brian also shares his experiences working with middle-aged males and highlights the value of creating a comfortable space for clients to seek help. He discusses the benefits of specializing in a specific area, nurturing relationships, and effectively marketing coaching services. Overall, this conversation provides insights and advice for health coaches to build successful and fulfilling practices.   With a million routes to grow your business, Brian's wisdom offers invaluable insights for both aspiring and established practitioners in the health and wellness industry. Get ready to learn from a true veteran in the field.   Connect with Brian on: Website: https://briangryn.com Facebook: https://www.facebook.com/getleanandeatclean/ IG: https://www.instagram.com/brian_menshealth/ Twitter: https://twitter.com/grynnerwinner Podcast: https://briangryn.com/podcast/   Episode Overview: 0:00:00 Introducing Brian Gryn: A Veteran Health Coach 0:02:18 Brian's Journey from Corporate World to Health Coaching 0:04:23 Attracting Men as Clients: Unique Challenges and Strategies 0:10:09 Different Product Offerings in the Health Coaching Business 0:13:05 Start with Taking on Clients, Experimentation, and Learning 0:15:46 Evolving Business Strategies: Funnels or High-Ticket Offers 0:18:20 Sales conversation as coaching conversation, curiosity about solution 0:20:30 Importance of getting clients and letting them shape the program 0:22:48 Reaching out to people consistently and staying in touch 0:25:10 Balancing expertise with seeking feedback for program development 0:25:42 Primal Health Coach Institute's Master Coach Certification Program 0:28:28 Writing a book to establish expertise and credibility. 0:31:25 Podcasting as a medium to establish expertise. 0:34:27 The Power of Nurturing in Funnel Marketing 0:39:05 Leveraging Podcasting as a Content Marketing Strategy 0:43:05 The Power of Podcasts in the Health and Wellness Field 0:45:13 The Growing Community and Impact of Health Podcasts --- Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice. If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.