Matthew Alexander Podcast

Matthew Alexander Podcast

By Matthew AlexanderBusinessEntrepreneurship
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Matthew Alexander Podcast episodes

  • #6: Travelling Through Africa With A Bicycle - Roberto Helou

    Roberto Helou is a filmmaker, adventurer and storyteller who recently completed a cycle tour across Africa from Cairo to Cape Town, titled Project Africa. He’s travelled to 44 countries and counting and has amassed quite a few fans along the way, with thousands of followers on Instagram, YouTube and TikTok. He documents humanitarian efforts through his content as well, producing unseen documentary content in a very unique style.

    We chatted about his adventures after meeting for a hike up Lions Head and a game of Padel in Cape Town. Rob has an unquenchable thirst for adventure and I cannot wait to see where his travels take him.

    Chapters:

    0:00 - Intro

    1:03 - Padel Sports and Hiking Routine

    1:53 - Nomadic Lifestyle and Cape Town

    3:10 - Rob’s Early Technology Experiences

    6:18 - Environmental Impact and Studies

    13:38 - Cultural Experiences and Language Skills

    16:50 - Quarter-Life Crisis and Project Africa

    35:14 - Cycling Through Africa: Challenges and Insights

    50:06 - Filmmaking on the Road: Gear and Techniques

    58:10 - Experiences in Sudan and Ethiopia

    1:07:09 - Editing on the Road and Content Creation Strategy

    1:11:19 - Sustaining the Journey: Funding and Support

    1:18:22 - Reflecting on African Culture and Personal Growth

    1:32:38 - Future Plans and Project West Africa

    More of Roberto Helou:

    Instagram: https://www.instagram.com/explorob/

    YouTube: https://www.youtube.com/ @RobertoHelou 

    TikTok: https://www.tiktok.com/@explorob

    Facebook: https://www.facebook.com/explorob/

    X: https://x.com/explorob

    LinkedIn: https://www.linkedin.com/in/roberto-helou-707869137/

    More of Me:

    Instagram: https://www.instagram.com/mattalexander2

    TikTok: https://www.tiktok.com/@mattalexander_

    LinkedIn: http://www.linkedin.com/in/mattalexander2

    X: https://twitter.com/mattalexander99

    YouTube: https://www.youtube.com/@mattalexander_

    1 hr 34 min
  • #5: Solo Filmmaking & AI Tools - Cameron Kernahan & Juan de Swardt

    I welcomed Cameron Kernahan and Juan de Swardt for an awesome conversation earlier this year.

    We discussed their respective journeys into filmmaking, using AI tools to improve our workflows, fitness routines for content creators and how to think about money as a freelancer.

    Juan has also released his pricing creativity course, which I bought personally and can highly recommend to any freelancer looking to better manage their finances. If you use this for 1 client negotiation you'll likely make all your money back.

    He's kindly offered a 40% discount and you can get an additional 10% off using the code MATTALEXANDER (this is an affiliate code, but I fully believe this is well worth the money)

    Juan's pricing Creativity Course: https://www.juandeswardt.co.za/?ref=snehegbs

    Chapters:

    0:00 - Intro

    1:12 - Juan's Background

    6:44 - Cameron's Background

    11:53 - Voyager Visual

    16:52 - Travel Content Collaborations

    19:49 - Automotive Content

    25:03 - How is The Film Industry Changing?

    43:51 - Matt's Content Creation Purpose

    47:05 - Using AI Tools For Podcast Editing

    49:43 - AI Transcriptions For Directors

    1:03:40 - How Do Fog Machines Work?

    1:08:15 - Storytelling

    1:10:50 - Working With Influencers

    1:17:40 - Juan's Teaching Journey

    1:23:24 - Working In The UK

    1:32:13 - Gym Routines For Filmmakers

    1:37:28 - Financial Goals For Solo Filmmakers

    1:47:52 - Retainers

    1:56:40 - Wrap Up

    More of Cameron Kernahan:

    Instagram: https://www.instagram.com/cameronkernahan/

    Voyager Visual: https://www.instagram.com/voyagervisual/https://voyagervisualtravel.com/

    More of Juan de Swardt:

    Instagram: https://www.instagram.com/juandeswardt/

    YouTube: https://www.youtube.com/@juandeswardt4818

    TikTok: https://www.tiktok.com/@juandeswardt

    Website: https://www.juandeswardt.co.za/

    Cinemate: https://www.juandeswardt.co.za/event

    40% Off Pricing Creativity Course: https://www.juandeswardt.co.za/?ref=snehegbs

    Get an extra 10% OFF with Discount code: MATTALEXANDER

    More of Me:

    Instagram: https://www.instagram.com/mattalexander2

    TikTok: https://www.tiktok.com/@mattalexander_

    LinkedIn: http://www.linkedin.com/in/mattalexander2

    X: https://twitter.com/mattalexander99

    YouTube: https://www.youtube.com/@mattalexander_

    2 hr
  • Extra: My Guest appearance on the BLSD show with Sizwe Mthembu

    I sat down in December 2023 with Sizwe Mthembu as a guest on his podcast, The BLSD. Show. We chatted through sports, life and the journey of being an entrepreneur in the world of business.

    Chapters:
    0:00 - Intro
    1:01 - Matt's Background
    4:47 - Swimming and Studies
    14:06 - Starting a Business
    19:43 - Does Equipment Matter
    21:57 - Curate Journey
    26:52 - Finding Your Why
    33:25 - Business Future
    34:14 - TikTok and Social Media
    42:21 - Pursuing a Passion
    43:47 - Wrap Up Thoughts
    More of Sizwe:
    Instagram - https://www.instagram.com/sizwe_10
    LinkedIn - https://www.linkedin.com/in/sizwe-mthembu-316296153
    More of Me:
    Instagram: https://www.instagram.com/mattalexander2
    TikTok: https://www.tiktok.com/@mattalexander_
    LinkedIn: https://www.linkedin.com/in/mattalexander2
    X: https://twitter.com/mattalexander99
    YouTube: https://www.youtube.com/@mattalexander_

    45 min
  • #4: Action & Adventure Content and The Future of Social Media - Chris Rogers

    My guest for this episode was Chris Rogers, who was a big inspiration to me early on in my own content creation journey and who continues to inspire me to this day.

    Chris is a travel and action sports filmmaker, a YouTube and social media sensation who has also co-founded several businesses and who is definitely one of the most talented people on the planet with any action camera content.

    We discussed how to go about creating action and adventure content, branding as a social media content creator as well as the potential future of online content.


    Chapters:

    0:00 - Intro

    1:54 - Chris’ Daily Life and Background

    6:45 - Chris’ J ourney with Social Media

    12:33 - Drones

    19:17 - Travelling with Camera Equipment

    22:19 - Best Travel Destinations

    28:33 - BOS 400 Shipwreck

    31:26 - Safety with Action Content Creating

    33:05 - Working with Professional Athletes

    37:02 - Filming in South Africa

    39:03 - Filming Action Content

    44:16 - How Should Filmmakers Present Themselves

    49:33 - Chris’ Relationship with Social Media

    50:24 - Marketing as an Influencer vs Brand

    53:00 - Do We Have to Follow Trends

    59:45 - Putting Yourself Online

    1:01:50 - Instagram vs YouTube

    1:11:54 - Online Courses

    1:18:20 - TikTok and a Potential Ban

    1:22:24 - Selling Digital Products

    1:40:21 - Working with Brands

    1:44:00 - What to Watch Out for as a Creator

    1:46:35 - Planning Travel Video Campaigns

    1:53:00 - Swimming Brand Campaigns

    1:57:16 - Working with Other People for Travel Content

    2:02:26 - Risking it on Big Ideas

    2:09:28 - Where Would Chris Start?

    2:11:53 - Wrap Up


    More of Chris:

    Instagram: https://www.instagram.com/chrisrogers

    TikTok: https://www.tiktok.com/@chrisrogerss

    YouTube: https://www.youtube.com/@ChrisRogers


    More of Me:

    Instagram: https://www.instagram.com/mattalexander2

    TikTok: https://www.tiktok.com/@mattalexander_

    LinkedIn: https://www.linkedin.com/in/mattalexander2

    X: https://twitter.com/mattalexander99

    YouTube: https://www.youtube.com/@mattalexander_

    2 hr 13 min
  • #3: Freelancing as Video Creators - Oli Amos, Henry le Roux and Vorster Van Zyl

    Oli Amos, Henry le Roux and Vorster Van Zyl are three South African freelance content creators who I have known for several years and worked alongside on several projects.
    Among other things, we discussed their respective journeys into filmmaking, representing ourselves as creators on social media, making time for passion projects as freelancers and how AI might impact our industry.
    Chapters:
    0:00 - Intro
    1:20 - Vorster’s Switch to Sony
    2:28 - Oli’s Approach to Gear
    4:35 - Henry’s Journey into Content Creation
    8:40 - Tax for Creators
    11:02 - Obsessed Productions
    11:53 - Shooting Festivals
    17:15 - Automotive Content
    22:30 - Are TVCs dead?
    25:20 - Reaching out to brands
    30:20 - How to be a Brand on Social Media
    33:15 - Representing ourselves on Social Media
    44:55 - Shooting vs Editing
    47:45 - AI Integrations
    56:48 - Is storytelling changing?
    1:03:20 - Educating other Creators and Digital products
    1:12:17 - How to make time for passion projects
    1:22:23 - Where would you start from?
    1:29:27 - Wrap Up
    More of Oli Amos:
    Instagram: https://www.instagram.com/oli.amos/
    TikTok: https://www.tiktok.com/@oli.amos
    YouTube: https://www.youtube.com/@oli_amos
    More of Henry le Roux:
    Instagram: https://www.instagram.com/halohenry/
    YouTube: https://www.youtube.com/@HenryleRoux
    More of Vorster Van Zyl:
    Instagram: https://www.instagram.com/vorstervz/
    YouTube: https://www.youtube.com/@vorstervz
    More of Me:
    Instagram: https://www.instagram.com/mattalexander2
    TikTok: https://www.tiktok.com/@mattalexander_
    LinkedIn: http://www.linkedin.com/in/mattalexander2
    X: https://twitter.com/mattalexander99
    YouTube: https://www.youtube.com/@mattalexander_

    1 hr 31 min
  • #2: Viral Videos and the Journey to 7 Million Followers - John-Marc van Wyk

    John-Marc van Wyk is a South African content creator with over 7 million followers on TikTok and 1 million on YouTube. With nearly 250 million likes on TikTok and multiple videos with tens of millions of views, he’s certainly broken to the code for creating short format content in the modern age of social media.

    We discussed his journey on social media, how to create viral content and working with brands as a content creator in South Africa.


    Chapters:

    0:00 - Intro

    1:21 - John-Marc’s Background

    2:42 - Making Videos

    6:48 - TikTok Journey

    9:38 - Content Creation as a Career

    14:14 - Growth to 8 Million

    21:14 - Consistency is Everything

    23:13 - Making a Viral Video

    27:13 - Drive Behind the Content

    35:00 - Content Creation Process

    41:48 - Outsourcing Editing

    47:45 - USA vs SA

    51:10 - Interacting with Fans

    59:20 - TikTok & YouTube Ban

    1:08:04 - Working with Brands

    1:28:32 - Starting as a Creator

    1:30:40 - 1 Million on YouTube

    1:33:31 - Wrap Up


    More of John-Marc:

    Instagram: https://www.instagram.com/johnmarcvanwyk

    TikTok: https://www.tiktok.com/@johnmarcvanwyk3

    YouTube: https://www.youtube.com/@johnmarcvanwyk3


    More of Me:

    Instagram: https://www.instagram.com/mattalexander2

    TikTok: https://www.tiktok.com/@mattalexander_

    LinkedIn: www.linkedin.com/in/mattalexander2

    X: https://twitter.com/mattalexander99

    YouTube: https://www.youtube.com/@mattalexander_

    1 hr 35 min
  • #1: Lamb Hearts, Scaling an Agency and Building Self Discipline - James Freemantle

    James Freemantle is a jack of all trades and a master of many.
    He has a wide array of skillsets, including social media influencer, fitness fanatic, reality TV star and a marketing genius. James is an entrepreneur and the founder of FMG Digital. Above all, James is a close friend of mine who inspires me daily to become a better version of myself and is someone I that know adds tremendous value to everyone he interacts with.

    Chapters:

    0:00 - Intro

    2:19 - James’ Background

    4:20 - Scaling a Business in South Africa - FMG Digital

    25:27 - Goggins Challenge

    40:06 - Iron Man Training

    51:49 - Building Self Discipline

    01:01:12 - The Importance of Diet

    01:08:53 - Building a Social Media Presence

    01:29:33 - Working with Gymshark

    01:41:20 - Love Island

    01:47:20 - The Best Marketing Education

    01:58:55 - Working vs Owning

    02:08:43 - James’ Future


    More of James:

    Instagram: https://www.instagram.com/jayfreemantle_

    FMG Digital: https://fmg-digital.com


    More of Me:

    Instagram: https://www.instagram.com/mattalexander2

    TikTok: https://www.tiktok.com/@mattalexander_

    LinkedIn: https://www.linkedin.com/in/mattalexander2

    X: https://twitter.com/mattalexander99

    YouTube: https://www.youtube.com/@mattalexander_

    2 hr 15 min

About Matthew Alexander Podcast

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Conversations with people who inspire me discussing everything around entrepreneurship, content creation and self-development.