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It was hard to hear the news this weekend: Kobe Bryant, the LA Lakers basketball superstar, had died in a helicopter accident near Los Angeles. Eight other people, including his 13-year-old daughter Gianna, also perished in the crash.
Kobe Bryant was among the very best to play in the NBA. He played 20 seasons with the LA Lakers, won 5 championship rings and finished with 33,643 career points. At 41 years old, he was a living and breathing legend that even other NBA stars were star-struck by.
The truth is, the vast majority of us didn't know Kobe personally. Maybe we went to one of his games, but that was the extent of our relationship with him. Yet his death somehow has touched millions of Americans deeply.
This week, I dedicate this episode to sharing my 10 lessons I gleaned from afar, watching this superstar, master his craft & live a life that many could only imagine.
How To Build A Personal Brand & Life Legacy Like Kobe Bryant That Outlives Your Lifetime
1.Identify your special gift.
2. Commit to honing the gift.
3. Whatever you do, "Be All In".
4. Be faithful to your assignment.
5. Know when the assignment has come to an end.
6. Don't waste time dwelling in the past.
7. Invest into others.
8. Use your power & voice for good.
9. Be humble.
10. Embrace the fact that death is an appointment no one can avoid.
Building a personal brand has never been more important than it is today. Anyone with access to the internet and social media can build an audience, position themselves as an expert, and start attracting clients for their business.
Your brand is what distinguishes you from your competitors, helping to form a lasting impression in the mind of your audience and customers. Without a compelling personal brand that attracts your target audience, you may find yourself struggling to build a profitable and sustainable business.
This week I interview, AJ Adams - The King of Brand Attraction. We take a different approach to the conversation of Personal Branding. In this episode AJ shares 7 Things You Don't Need To Build A Profitable Personal Brand.
AJ, helps speakers, coaches, authors, and experts 2-5x their income while reaching millions and building a massive audience of warm leads...on autopilot.
AJ has consulted and built brands for celebrities, New York Times Bestselling Authors, and $100 million brands. AJ is also an international bestselling author who has shared the stage with some of the world's best speakers including Les Brown and Kevin Harrington.
Things You Don't Need To Build A Profitable Personal Brand
1. You don't need to be famous or well known.
2. You don't need to be #1 top expert.
3. You don't need to have clients or crazy results.
4. You don't need to get it right on the first try.
5. You don't need to have lots of money.
6. You don't need to spend hours on social media.
7. You don't need to hire a personal branding coach.
One of the top questions I get from entrepreneurs, experts and other professionals is "How do you go about actually getting paid to speak professionally?"
Speaking is the fastest way to get exposure and build credibility. It's how every great movement began. It is also the best way to attract high-paying clients.
This week I interview Dr. Laura Louis, Psychologist & Professional Speaker.
Dr. Laura Louis is the founder of the Couch to Podium Academy. Dr. Louis teaches therapists, counselors and entrepreneurs all about the business side of speaking.
Dr. Louis has conducted over one hundred paid speaking engagements nationally and internationally. She has negotiated travel, and expenses along with $3000 speaking fees. Dr. Louis' clients have launched paid speaking gigs, developed retreats and launched programs.
Dr. Louis has been featured on NBC, has been asked to speak for the American Psychological Association Conference and The National Sales Conference.
Episode Notes:
Top 5 Tips To Get Paid To Speak
1. Identify your signature talk.
2. Make sure you have a target audience that is connected to your brand.
3. Market yourself like it's a real business.
4. Make a list of the key stages you want to speak on.
5. Make sure you follow up with potential clients.
It's the beginning of a brand new year, & a brand new decade. Like many of you, I have taken time out to reflect on the previous year & jotted down notes on lessons learned.
In this episode, I share 10 tips that I believe will be instrumental in helping you to Maximize your year. Additionally, I share some on my own personal challenges with implementing some of these tips I share.
Episode Notes
Maximize Your 2020 By:
1. Be very specific about what you want.
2. Write down each goal on paper & put a time on it.
3. Read each goal out load daily.
4. Establish a personal morning routine.
5. Get outside you comfort zone & shake things up.
6. Eliminate anything not serving you.
7. Never compromise your values & remain true to yourself.
8. Give generously.
9. Surrender control.
10. Love unconditionally.
Episode Sponsor:
Podcast Your Brand:
An investment in a Podcast Your Brand allows you to take full responsibility for your brand awareness, to get out the message you desire to put out into the world, to attract the right customers and clients to your business and much much more.
Starting your own podcast will open up new possibilities you truly want. Let me help you build a firm foundation of success you've already created in a new way.
Do you sometimes find yourself stuck in the past? Do you find that you regularly have regrets about some of the decisions you've made? Don't be too hard on yourself, we've all been there.
We all have a past, and that past could be the reason many of us can't seem to breakthrough in life. We all go through those stages in our lives where we spent so much time dwelling on our past that we fail to see the new opportunities that are presenting themselves daily.
This week I revisit an episode I recorded sometime ago, as we prepare to close out the final week of 2019.
This week I share my interview with Derek D. Ross, a marketing & branding specialist.
For 14 years, Derek has worked with businesses and entrepreneurs to advance their mission, elevate their brand, and amplify their voice through branding, marketing, and public relations strategies and campaigns.
Derek has worked with celebrities, professional athletes, and political figures; has been featured and seen in publications such as Rolling Out, EBONY, Uptown, Sister 2 Sister magazines, and many more.
In this episode Derek share with us his top 5 rules on How To Build A Powerful, Purposeful & Profitable Personal Brand From The Inside Out.
This week I share my interview with Jeff Sanders, keynote speaker, productivity coach, founder of The Rockin' Productivity Academy, creator of the 47 Strategies Productivity Self-Assessment, and host of the The 5 AM Miracle Podcast, which has ranked #1 in Apple Podcasts in the Self-Help and Business categories, been nominated for 6 Podcast Awards, and exceeded 8 million downloads.
Jeff & I discuss the importance of building a Personal Brand & How To Dominate Your Day & Get More Done.
I love being an entrepreneur. Through the blood sweat, and the few tearsI've shed, I still wouldn't have it any other way.
However, what I know for sure is running a business takes a lot out of you. There's no way to completely separate yourself from your business failures and successes when your business is one you've built all by yourself.
Running your own business makes the highs seem even higher, but it also makes the lows feel lower. The constant ups and downs are a lot for anyone to handle.
Thankfully, there are practical ways to combat the constant highs and lows of entrepreneurship.
In this episode I share 5 Ways Meditation Can Help Your Become a Better Entrepreneur
There are benefits to blogging, which podcasting can't achieve. Blogging is easier and quicker to do, it has better SEO benefits, and is more easily shareable. No argument there.
In fact, a company shouldn't necessarily disregard blogs, newsletters, videos or any other form of content. All have their place and are valuable if done well.
A podcast, simply, offers other advantages that blogging alone can't achieve. And so, I've outlined 10 advantages that a podcast has over a blog.
Graphic design has a big role to play in the modern competitive business environment. Businesses need the services of graphic designers to create impressive marketing materials. These materials include brochures, business cards, websites, leaflets, stationeries and so on.
An impressive and memorable logo is a basic requirement for any business to build a brand identity. Similarly, businesses need the services of graphic designers to create unique mobile apps and social media pages for business promotion. We can say that graphic design has become a part of doing business in physical and virtual markets.
Today, I interview J.P Moore the Founder and Creative Director of JP Designs Art.
With a sharp conceptual eye and a flair for dynamic visual communication, Moore built JP Designs Art into a full service company in less than a decade. The company offers web design, logos, branding, illustration, photography, videography, CD packaging, apparel, book covers, and other tools essential to cutting edge brand marketing in the digital age.
I hope you enjoy today's episode.
For more information about me and what I have going on, please visit my website at www.markeithbraden.com
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